The Silverline Blog
Industry insights, Salesforce news, and more
Industry insights, Salesforce news, and more
Reading time: 2 minutes
Silverline joined Symphony RM’s webinar to discuss Intelligence-Oriented Outreach and the rapid changes healthcare leaders have made to CRM strategy as a result of COVI9-19. The panel for this discussion included the insights from Greg Harrison, Chief Communications Officer at Southwestern Health Resources; Sheetal Shah, Chief Operations Officer at SymphonyRM; and Walter Groszewski, Vice President, Healthcare and Life Sciences Growth and Strategy at Silverline....
Reading time: 2 minutes
SymphonyRM and Silverline partner to deliver Health AI Powered Patient Engagement Software integrated with Salesforce Health Cloud and Marketing Cloud Press Release SymphonyRM today announced a new premier relationship with Silverline, a Salesforce Platinum Partner, that will leverage SymphonyRM’s HealthOS Data Platform combined with Silverline’s healthcare implementation standards acquired through more than a thousand Salesforce...
Reading time: < 1 minute
There’s a lot of talk these days about customer 360, and focusing on all the aspects of customer care in healthcare and life sciences. But what if instead of just the consumer, it was an entire 360 ecosystem, with connected information reaching all corners of the healthcare domain? From consumer to clinical network to provider...
Reading time: 4 minutes
Employing Salesforce as your framework for delivering solutions has many benefits, made especially apparent as we’ve seen the impact of the COVID-19 Pandemic and return-to-work needs. A benefit of particular note during times of constant change, is that the agility of a technology platform allows for rapid development and deployment of solutions. Silverline has seen...
Reading time: 4 minutes
In a 360 ecosystem of care, time spent with consumers is just the beginning of the story, and often not even the beginning of their healthcare journey. With new tools, technology, and processes implemented to manage a consumer’s well-being before, during, and between visits, healthcare organizations are positioning themselves to excel as systems and solutions...
Reading time: 4 minutes
It’s time to fix the Marketing vs. Sales dynamic once and for all. For the near 20 years that I have been involved in Life Sciences as a marketer, everyone in the industry has discussed, analyzed, and problem-solved the dynamics of marketing and sales roles in engaging Health Care Professionals (HCPs) and growing the business....
Reading time: 4 minutes
Building a 360 ecosystem of care is no small undertaking. Once you’ve improved on your past standards and expanded your network of consumers and peers, it’s important to ensure your newfound relationships start and stay strong. Elevated experiences through higher engagement Going to the doctor, staying at a hospital, undergoing surgery — none of these...
Reading time: 3 minutes
We’ve all been affected by the rise of Covid-19 and its resulting changes to our family and working dynamics. Beyond the impact individuals and communities have experienced due to the Coronavirus pandemic, hospitals and providers have been hit hard as they not only try to save lives, but save their livelihoods. In the US alone,...
Reading time: 4 minutes
In our quest to create a true ecosystem of care in the health and life sciences industries, we established the importance of connecting data. But what good is great data when shared in small circles? To really build an ecosystem, we need to make sure data is available to the care teams that need it...
Reading time: 4 minutes
You’ve heard about it, perhaps seen a demo, and even read up on some of the features of Salesforce Health Cloud. You’re well aware that it’s touted as the leading technology solution for those in healthcare. KLAS has repeatedly named Salesforce the #1 healthcare CRM. There’s a good deal of information available about the solution...