The Silverline Blog
Industry insights, Salesforce news, and more
Industry insights, Salesforce news, and more
Reading time: 2 minutes
Technological innovation is transforming our lives: how we communicate, shop, bank, make payments, and much more. Over the past few years, the mortgage industry has had to transform as well. Silverline has been partnering with our Mortgage clients to help leverage Salesforce to focus on improving the interactions between various players and optimizing internal processes....
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Did you know CalendarAnything works in Salesforce Communities? This is a great way to allocate resources between employees, customers, and partners because CalendarAnything allows you to see any of your Salesforce records on an actionable calendar through a date/time field. One of our clients, a wedding photography company, is doing exactly that! Its portfolio of...
Reading time: 3 minutes
Business leaders are becoming increasingly aware that they must embrace digital transformation to remain competitive. This can mean a number of things depending on the organizational maturity and marketplace. One thing it always includes is the idea of leveraging cloud technology to become more customer-centric. Cloud-based CRM has emerged as the platform of choice for...
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During the first week of March, the Silverline team came together and escaped the cold (some literally from the Nor’easter that hit) for our annual Summit which took place in Phoenix, Arizona. The days were filled with meetings, sessions, and lots of learning and brainstorming for the year. Plenty of us also had the opportunity...
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As a Salesforce Admin, your job is a balancing act. You’ve got to maintain the health and efficiency of your company’s Salesforce org while also supporting the myriad of needs (and wishlists) from your colleagues. It’s with those challenges in mind that I pored over the release notes for Spring ‘18 and picked out five...
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The mortgage industry is experiencing a whirlwind of drastic change. Traditional mortgage firms are realizing the need to quickly embrace the shift to a digital marketing landscape in order to compete with a growing number of competitors, most notably market-disrupting fintech lenders. Changing the borrower experience is the name of the game; creating journeys that...
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Silverliner Jill Harrison, Innovation Programs, was recently interviewed by Pledge 1%! Check out the interview below and learn more about Silverline Cares, our philanthropy initiative. How do you contribute to the non-profit community? 2017 marked Silverline’s 7th consecutive year sending a team of volunteer consultants and technology experts to the annual New Orleans Entrepreneur Week...
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Earlier this week, I was a panelist on a webinar for Healthsystem CIO, along with Doug Ditri, Chief Access Officer, Henry Ford Health System, to discuss the topic of CRM in Healthcare. You can view the whole recording here: As we are deep in the transition to Value-Based and Consumer Driven Healthcare, Healthcare organizations must...
Reading time: 3 minutes
Dreamforce is over – so many people, so many stories, and so many things to learn. It never gets old, quite the opposite, but still remains a very tiring week! As the leader of Silverline’s Healthcare Practice, it is incredibly rewarding to see the extent to which Healthcare has now become such a focus of...
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My first day at Dreamforce was a little overwhelming. It was my first time experiencing the conference and I arrived the day before it started and there were already thousands of people out and about. I stood on the iconic lawn of Dreamforce, texting everyone I knew to see what they were doing as it...