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Salesforce for Music

Solutions to drive growth for music organizations.

The music industry represents a wide variety of technological needs

Including managing subscriptions, marketing the latest music-making products, and providing customer service for concertgoers.

But businesses are burdened by divided data sources — web-based entertainment, streaming stages, ticket deals — resulting in a limited view of the customer. Salesforce resolves this issue by unifying information, providing a complete understanding of craftsman and fan connections.

Our Salesforce-certified media experts understand your business and know exactly how Salesforce for the music industry can be tailored to achieve your business objectives. Applying our experience building industry-leading applications for some of the world’s most influential in the music industry, we can show your team how to get more from your Salesforce investment.

Our Salesforce packages are quick ways to see ROI

  • Subscription Package

    For those looking to improve D2C sales and subscriptions of their products, the subscription package offers subscription management, a united customer profile, and self-service support.

  • Distribution and Monetization Package

    For those looking to manage royalties and payouts in a B2B or B2C scenario, the distribution and monetization package offers CPQ, royalties and pricing options, onboarding and enablement, and partner relationship management.

  • Community and Loyalty Package

    For those looking to engage with new experiences and increase customer loyalty, this package offers personalization and identity management, community engagement, and loyalty management

Many music companies rely on multiple systems and programs to keep production organized and on task.

Salesforce Media Cloud unifies both B2B contacts for sales and service as well as B2C contacts for service and marketing, and Salesforce also offers dealer portals and customer portals that can connect into both Sales and Service Clouds.

Salesforce Solutions for Music Organizations

  • Sales Management

    Encourage proactive selling and automate purchasing relationships by streamlining your sales process and artist/brand relationship management. Oversee your B2B pipeline with a customer portal.

  • Service Management

    Gain a 360 view of sales and service in one console to help your service team focus on what’s important. Reduce your time to resolution with service chatbots to resolve customer issues.

  • Marketing Management

    Reach new customers and cross-sell/up-sell current subscribers by leveraging AI-based lead-conversion marketing journeys. Create brand templates that decrease development time.

Our Clients

Online Music Store sees increased revenue with Salesforce Marketing Cloud Personalization

As a highly distributed company that grew organically and via acquisition, this Online Music Store saw a great opportunity in consolidating to Salesforce’s marketing stack. By leveraging data to deliver individualized experiences, the Music Store saw a 150% increase in engagement and $120,000 increase in monthly revenue.

Read the success story

The latest from our media & entertainment team

Ready to see results?

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