The Silverline BlogExpert Salesforce tips & tricks, articles and musings. Sprinkled with fun.

A Day in the Life: Brett Chandrasekhar

A Day in the Life

Job Title: Marketing Campaign Associate Start Date: April 2019 What is a fun fact or something interesting about yourself? I love to read! I’m currently working my way through To Kill a Mockingbird, which I read in school when I was younger. What is your position at Silverline? I’m the Marketing Campaign Associate at Silverline. I help create and execute our marketing campaigns, this includes emails, digital ads, and marketing automation. What does your average…
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Is Your Organization Up to the Challenge of New Technology?

Advisory

You completed your Salesforce platform implementation a year or so ago. The utilization is down a bit but a few enhancements have been delivered. However, something isn’t quite right. You really need to take some action, but you’re not sure where to start or what path to take. If this sounds familiar, you are not alone. In fact, you are in pretty good company. Even world-class technology like Salesforce requires care and feeding to keep…
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3 Critical Steps to Facilitating a Successful Move to Lightning

Help & Training

For businesses that have invested heavily in Salesforce, the move from Classic to Lightning can be daunting… and frankly, a bit scary. It’s clear that all of the new features on the Salesforce Platform are being developed for Lightning, and as each new release passes, the need to migrate your organization to Lightning remains ever present. Salesforce has clearly defined Lightning as the path forward. There are several business reasons for making the move to…
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Silverline and Ringlead Join Forces to Drive Better Business Outcomes for Customers

Press Release

Press Release Silverline, a Salesforce Platinum Partner with expertise in the Financial Services and Healthcare industries, today announced a strategic partnership with RingLead, a market leader in end-to-end data management. The partnership enables Silverline and RingLead to drive greater results for customers by ensuring implementations are complemented with high-quality customer data necessary to drive business results. The partnership stems from a shared vision of the undeniable role high-quality data plays in revenue generation, and comes…
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Why EHR and CRM are Better Together

Healthcare

After a successful industry-wide implementation of new and cutting-edge technology, it’s hard to stomach when something newer and shinier comes out. You want to take a beat and enjoy the fruits of your labor — not completely abandon the old for the new.  Many organizations have completed Electronic Health Record (EHR) implementations only to find that the EHR was not the best tool for engaging with patients. Though they’re a great way to house collective…
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3 Ways Banks Can Deliver a Frictionless Customer Journey

Banking

Recently we revealed six trends to watch in banking, the first being: removing friction from the customer journey. It begins with focusing on everyday experiences. Customer experience is often the number one differentiator when it comes to choosing a bank. Today’s savvy consumers want and expect technology that makes access to their accounts simple and streamlined, highly personalized interactions that make them feel important to their banking institution, and simplified banking that is quick, easy, and intuitive.…
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Inc. Magazine Unveils Its Annual List of America’s Fastest-Growing Private Companies—the Inc. 5000

Press Release

Press Release For the 6th Time, Silverline appears on the Inc. 5000, Ranking No. 2974 NEW YORK, August 14, 2019 – Inc. magazine today revealed that Silverline is No. 2974 on its annual Inc. 5000 list, the most prestigious ranking of the nation’s fastest-growing private companies. The list represents a unique look at the most successful companies within the American economy’s most dynamic segment—its independent small businesses. Microsoft, Dell, Domino’s Pizza, Pandora, Timberland, LinkedIn, Yelp, Zillow,…
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How My Human Complexity Makes Me a Better Consultant Advocate

Around the Office

I wear many hats in the world, all of which influence one another in various ways. At Silverline, I am a Consultant Advocate responsible for supporting a team of consultants on their projects and in their careers. In the Salesforce ecosystem, I am a Certified Admin and App Builder with seven plus years experience as both a client-facing consultant and an internal system administrator. In the larger realm of STEM, I am an Android user,…
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What I Learned at the 2019 WITness Success Conference

Communities

Did you know that you are a superhero? No, you weren’t aware of that? Well… You are! We all are. And we should lean into that and tap into our potential to make ourselves, our teams, our clients, and the world we live in the best they can be.  That’s what I learned at the 2019 WITness Success conference a couple of weeks ago. Hosted by Salesforce Women in Tech, #WITconf2019 was held in Nashville,…
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A Day in the Life: Natasa Marinkovic

A Day in the Life

Job Title: Director, Business Development and Product Sales Start Date: July 2016 What is a fun fact or something interesting about yourself? I live in Orlando and have never been to Disney World!  What is your position at Silverline? Overall, my job is to support the company and ensure we reach our revenue/sales goal. I work with our marketing, sales, and industry teams to execute various campaigns on the Business Development side to create pipeline,…
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