The Silverline BlogExpert Salesforce tips & tricks, articles and musings. Sprinkled with fun.

Healthcare Articles

Why EHR and CRM are Better Together

Healthcare Aug 19, 2019 By Lindsay Lelivelt

After a successful industry-wide implementation of new and cutting-edge technology, it’s hard to stomach when something newer and shinier comes out. You want to take a beat and enjoy the fruits of your labor — not completely abandon the old for the new. Many organizations have completed Electronic Health Record (EHR) implementations only to find that the EHR was not the best tool for engaging with patients. Though they’re a great way to house collective…
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Solving for Similarities in Healthcare Sub-Verticals

Healthcare Aug 7, 2019 By Matt Gretczko

I received the question the other day from a new Silverliner, as to why we focus initially on the Provider space as a sub-vertical. It’s not the first time I’ve been asked that. It’s not the first time I’ve answered it, which made me realize — maybe more people should know the answer. After working through our goals as a practice with a focus on driving better outcomes in healthcare, we realized an overarching pattern:…
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An Introduction to Life Sciences Solutions from Silverline

Healthcare Jul 24, 2019 By Agnes Kibirige

Several trends have converged to make patient engagement key to the success of Life Sciences companies. Patients increasingly expect to collaborate in their care with the same convenience and choice that they enjoy with other consumer companies. Engaging patients is essential, as reimbursement models shift from service based to value based. Engaged patients achieve better outcomes, and this requires transparency and the free flow of information between stakeholders across the patient journey. All this is…
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Consumerization of Healthcare

Healthcare Jul 19, 2019 By Marlien Rendon

In working for Silverline, I am lucky to have a role that lets me guide organizations in understanding how their business operations can better align with patient’s changing expectations. Organizations are quickly finding themselves wondering where, why, and how patients are choosing out-of-network services. They’re left puzzled by the fact that one area of their organization is getting rave reviews yet other areas have large gaps towards improvement. Patients as Consumers One underlying issue exists…
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My Salesforce Journey: Sixteen Years of Leading and Learning

Financial Services Jul 17, 2019 By Susan Vincler

If you are lucky enough to have met the love of your life, you probably remember certain details about your meeting – where you were, what they were wearing, what they said. My introduction to Salesforce was similarly memorable. In 2003, I was working in sales operations for a Fortune 500 company in Nashville. I had been doing a lot of work managing market research data and generating business leads for the sales team. We…
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Creating a Donation Management Platform for Project Sunshine

Advisory Jul 10, 2019 By Katrina Willis

When a young family member or friend is undergoing medical treatment, there is uncertainty, fear, and a great deal of the unknown. Although true relief doesn’t come until young patients are home with a clean bill of health, small doses of comfort can sometimes be found along the way. Enter Project Sunshine: supporting children facing medical challenges Project Sunshine is a nonprofit organization that works with an international network of hospitals and volunteers. Their goal?…
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Silverline Celebrates Its 10-Year Anniversary

Financial Services Jul 9, 2019 By Jiordan Castle

Press release Silverline, a Salesforce Platinum Partner headquartered in New York City, turns 10 this year. Co-founded by Gireesh Sonnad, CEO, and Rich Resnick, President, Silverline has significant expertise in the Financial Services and Healthcare industries. Silverline’s offerings across Strategic Advisory, technical implementation, and ongoing Managed Services have enabled hundreds of organizations to achieve success with the Salesforce Platform. In addition to the New York City HQ, Silverline has hubs in Atlanta, Chicago, Orlando, Minneapolis,…
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Using Technology and Social Determinants to Enhance Healthcare Today

Healthcare Jul 2, 2019 By Marlien Rendon

In 1979, the Surgeon General’s report of “Healthy People” outlined an initiative and framework for a national effort from the Office of Disease Prevention and Health Promotion to set goals and objectives “to improve the health and well-being of people in the United States.” Since this starting point, the healthcare industry has worked diligently to meet the evolving wants, needs, and demands of people’s well-being with “Healthy People 2020,” still an integral part of their efforts.…
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MedTouch and Silverline to Deliver Comprehensive Engagement Solution with Salesforce Health Cloud and Marketing Cloud

Healthcare Jun 12, 2019 By Jiordan Castle

Press Release MedTouch, a leading digital marketing firm for hospitals and other Providers, and Silverline, a Salesforce Platinum Consulting Partner, announce a strategic partnership to deliver a complete patient journey experience, enabling providers to acquire, service, and build loyalty with their patients by leveraging Salesforce Health Cloud and Salesforce Marketing Cloud. Together, MedTouch and Silverline bring a powerful capability to establish patient journey strategy, implement Salesforce to facilitate the interactions and engagement, and then maintain and execute…
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Silverline Wins Healthcare Consulting Partner Innovation Award

Healthcare Mar 13, 2019 By Jiordan Castle

Press Release Silverline, a Salesforce Platinum Consulting Partner headquartered in New York City, today announced it has won the Healthcare Consulting Partner Innovator Award from Salesforce at HIMSS 2019. Silverline’s award recognizes Salesforce’s leading consulting partners who are blazing trails in the industry through their focus on solutions, partnerships, and knowledge that drive deeper focus on engagement and customer success. “This year at HIMSS we recognized our innovative healthcare partners and customers. Congratulations to Silverline…
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