How Media Networks are Redefining Travel Advertising
Learn what’s driving the growth of travel media networks and how Salesforce solutions set companies up for success.
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Blog
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Insurance 5 Pressures Facing Auto Insurance Companies (+ How to Deal with Them)
The cost of claims across insurance sectors have been dropping over the past few years, with automation and technology reducing the cost of claims as much as 30%. At the same time though, there’s a host of pressures on auto insurance companies to change their premium pricing model to stay...
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Salesforce Platform How Salesforce’s Informatica Acquisition Enhances AI and Data
Last month, Salesforce announced the acquisition of Informatica in an $8 billion deal. In the official statement, Marc Benioff, Chair and CEO of Salesforce, said: “This combination brings together Salesforce’s Einstein and Informatica’s CLAIRE AI engines to forge the ultimate AI-data platform,...
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Investment Banking 5 Trends Shaping the Future of Investment Banking Today
What made the difference between success and failure in the last year? 2020 changed everything. Finance was no different. Dealmaking in 2020 split into two parts: the first half cratered at $971bn, with a 6.6% year-on-year decline by value while deal count was down 15.5%. Contrast that with the...
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Silverline News Aman Gulyani Joins Mphasis Silverline as GTM Leader for Insurance
Mphasis Silverline is excited to welcome Aman Gulyani as the Global GTM Lead for Insurance. Aman brings over 25 years of leadership experience in delivering complex technology and business transformation programs. For the past nine years at Salesforce, Aman has served as a trusted advisor to...
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Media & Entertainment How the AdFund Accelerator Streamlines Media Campaign Funding
With the rapid growth of retail media networks around the world, retailers are taking on new responsibility to manage a variety of different types of ad campaigns for their vendors. As we remarked at the top of the year in our piece on the major 2025 retail media trends, tracking campaign funding...
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Banking Achieve Seamless nCino Book-to-Core Integration with MuleSoft
When dealing with as many different technology systems as banks do, integration is the only way to guarantee that data is unified across the organization. Platforms like nCino enable faster onboarding, loan origination, and deposit account opening, but to fully deliver, they must seamlessly connect...
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Media & Entertainment 5 Agentforce Use Cases to Accelerate the Ad Sales Cycle
2025 is shaping up to be a year of immense change across industries, and media organizations need to adapt to stay ahead in a rapidly changing advertising landscape. When we look at traditional large media entities, there is a lot of potential for growth, but there’s also an element of...
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Silverline News Manish Sheth Joins Mphasis Silverline as GTM Leader for AI, Agentforce, & Data Cloud
Mphasis Silverline is excited to welcome Manish Sheth as the Global GTM Lead for AI, Agentforce, & Data Cloud. Manish joins us with over 30 years of experience in leading CRM-Salesforce and ERP-SAP transformations across a broad range of industries in both the public and private sectors. He has...
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CalendarAnything Caesars Entertainment Streamlines Salesforce Scheduling with CalendarAnything
Since its beginning in Reno, Nevada, more than 80 years ago, Caesars Entertainment has grown through the development of new resorts, expansions, and acquisitions, and now operates on four continents. Caesars Entertainment, Inc. and Eldorado Resorts, Inc. came together in 2020 to create the largest...
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Data Cloud Leverage Unstructured Data in Salesforce Data Cloud to Power AI Processes
In the AI-driven era of customer engagement, data isn’t just fuel — it’s the engine. But AI models are only as powerful as their data. The rise of generative AI, machine learning, and predictive analytics has increased demand for high-quality, real-time data, both structured and unstructured. As AI...
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CalendarAnything 4 New CalendarAnything Features to Enhance Salesforce Scheduling
CalendarAnything is the #1 Salesforce calendar app on the AppExchange because we are always listening to our users and implementing new features that meet their most pressing needs. From new visualization options to make it easier than ever to see and understand your Salesforce data to integrating...
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CalendarAnything FormAssembly + CalendarAnything = All-In-One Self-Scheduling
FormAssembly, the top web form builder on the AppExchange, has partnered with CalendarAnything, the top calendaring solution on the AppExchange, to deliver an all-in-one self-scheduling solution. CalendarAnything’s Availability Scheduling empowers organizations to effortlessly set the availability...
