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Salesforce Platform How Salesforce’s Informatica Acquisition Enhances AI and Data
Last month, Salesforce announced the acquisition of Informatica in an $8 billion deal. In the official statement, Marc Benioff, Chair and CEO of Salesforce, said: “This combination brings together Salesforce’s Einstein and...

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Salesforce Silverline Announces Salesforce Data Cloud Implementation Packages to Drive Business Success
Silverline, a leading consulting and professional services firm specializing in Salesforce solutions, is excited to announce a comprehensive suite of Salesforce Data Cloud implementation packages designed to empower companies...

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Data and Integrations A Beginner’s Guide to Salesforce MDM
One of the most common questions that we get asked is what is MDM, and how does it fit in the Salesforce world? MDM stands for Master Data Management. To put it simply, it means creating a single source of truth, or one master...

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Financial Services How Salesforce Turns Data into Compelling Customer Stories
In the first part of our Future of Data series, we looked at the ways organizations like Spotify and Robinhood are benefiting from data storytelling initiatives, deepening their relationships with customers while driving brand...

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Financial Services Tableau CRM: Getting Started with Data Sets
If there’s one thing I’ve learned during my time at Silverline, it’s that the Salesforce platform is only getting more and more complex. Understanding how to organize your development, data management, and adoption of the...

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Managed Services Why Bad Data is Bad for Your Business
How do you know if you’ve got good or bad data? How fit is your data? Is your data fit for analysis? What does data fitness even mean? Fitness isn’t just about healthy activities and svelte physiques. Fitness is defined as the...

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Partner Spotlight The ROI on Clean Data… and the Right Data Management Solution
Dirty data has no place in any database. Incomplete, old, or duplicate records create inefficiency, a decline in productivity, and ultimately negatively affect ROI. But achieving and maintaining high-quality data requires...

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Data and Integrations 8 Signs You Need a New Data and Integration Strategy
A data and integration project is only as successful as the strategy put into place before the project kick-off. Here are 8 signs you may need a new data and integration strategy for your current or future projects.

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Data and Integrations Data Technology and Strategy: Key Ingredients for Robust Solutions
Business users often misclassify integration and data requirements as a supporting mechanism for broader digital transformation goals. Businesses with the drive to innovate should understand these initiatives are more than just...
