The Silverline Blog
Industry insights, Salesforce news, and more
Healthcare
Becker’s Panel Recap: Healthcare Digital Transformations and Improved Patient Engagements
Reading time: 7 minutes
Last month, I presented a webinar for Becker’s Hospital Review on behalf of Silverline entitled “Post-Pandemic Decisions Accelerate Pace of Patient Access, Engagement, and Digital Experience Outreach.” Afterwards, I led a panel discussion with leaders in the health and technology space to talk about the state of healthcare hospitals and care centers that are using...
Banking
On Strategy, and the Business of Building a Connected Experience
Reading time: 5 minutes
This is part two in a series on Connected Experiences for Banks and Credit Unions. Be sure to check out part one. A CRM system accomplishes the ultimate goal of better understanding, engaging, and retaining current and prospective customers, as well as current and prospective team members. To get buy-in from all levels, it’s best...
Healthcare
BOSS Magazine Talks the Future of Healthcare CRM with Matt Gretczko
Reading time: < 1 minute
Silverline is featured as Best in Class for October 2020’s edition of BOSS Magazine, The Digital Issue. Titled, “Making Change that Matters,” the piece focuses on our work in the healthcare and life sciences industries, specifically our strides in patient engagement, digital transformation journeys, and addressing (closing) gaps in care. The changing pace of healthcare...
Banking
Structuring Connected Experiences for Banks and Credit Unions
Reading time: 2 minutes
People. Processes. Technology. This phrase is repeated everywhere, almost like a mantra. Often referred to as the golden triangle of business strategy, these three pillars make up the foundation of any implementation, launch, or digital undertaking. If the three aren’t in agreement, or can’t reach a balance, completing major projects can become a Herculean task....
Insurance
3 Big Factors for Your P&C Insurance Digital Transformation
Reading time: 4 minutes
In the span of just a few months, digital transformation went from important to essential. We’ve seen in the last five years how new technology-based players in the property and casualty (P&C) insurance space forced traditional insurers to play catchup. Earlier this year, we talked about how 2020 was the year to invest in digital...
Capital Markets
AI Journeys and Einstein Insights with Stonebriar CTO Steve Siler
Reading time: 5 minutes
In May 2020, McKinsey issued a report about the future of work in the wake of coronavirus, making key observations about firms effectively carving out a competitive edge in this market by changing the way they look at their data. Opportunities abound to mine the mountain of data on which most firms sit; it is...
Media & Entertainment
6 Reasons Now is the Right Time to (re)Start Your Digital Transformation
Reading time: 4 minutes
COVID-19 has surely had an impact on your media business and the reality is that the entire business world has evolved – and quickly. Your organization may have lost some opportunities in your sales pipeline due to tightening budgets or you have been forced to furlough some talented employees, so starting a new project may...
Advisory
Why We’re All in the Digital Transformation Business Now
Reading time: 4 minutes
If you’ve been part of the world of technology for a while like I have, you might have a hard time suppressing an eye roll when you hear the words “digital transformation.” With every new advance in hardware, software, and infrastructure, we’re told that true digital transformation will finally be a reality. And with the...
Advisory
10 Keys to Digital Transformation Wrap-Up: What Have we Learned and What’s Next
Reading time: 5 minutes
In the course of the past few months, we’ve explored the ten key requirements of a successful digital transformation for your business. As mentioned in our kick-off blog for the 10 Keys Series, “We see success drivers during the digital transformation journey as a cycle where drivers come into play at different times with varying...
Advisory
10 Keys Series: Continuous Delivery – The North Star of Digital Transformation
Reading time: 4 minutes
For centuries, navigators have used the North Star to guide them through treacherous seas and turbulent skies. No matter the conditions, the North Star has guided many a traveler home. Continuous delivery serves a similar function in digital transformation: a guiding light by which a business charts their path to their desired destination. The primary...