The Silverline BlogExpert Salesforce tips & tricks, articles and musings. Sprinkled with fun.

Healthcare

DNA and CRM: Gene Therapy Chain of Custody Innovation

Advisory Jan 15, 2020 By Lisa Burgese Fry

It may still seem like science fiction of the future, but gene therapy is here and happening right now. What is gene therapy? Created to help manage or prevent diseases, gene therapy may be used to treat patients instead of synthetic drugs or multiple surgeries in the very near future. Currently, researchers are focusing on several approaches, including: Replacing a mutated gene that causes disease with a healthy copy of the gene Inactivating, or “knocking…
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Innovation in the Medical Device Field with Complaint Management

Data and Integrations Jan 6, 2020 By Lisa Burgese Fry

The medical device industry is facing many changes in the next few years. In the midst of meeting new regulations and guidelines in the EU, how can this industry keep up with current trends in technology? And how can the voice of the customer help drive innovation? Like most things these days, the answer lies in data. Collecting and categorizing existing data There is an inherent set of data that each company in the medical…
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Mike Knapp Joins Silverline As New Director of Life Sciences

Healthcare Nov 13, 2019 By Jiordan Castle

Press Release Silverline, a Salesforce Platinum Consulting Firm headquartered in New York City, today announced that Mike Knapp joined the Healthcare and Life Sciences practice as Director of Life Sciences. Mike will lead the pharma, biotech, and medical device sub verticals, serving clients to ensure personalized, end-to-end engagement with their customers in a complex industry in which patient expectations and solutions are continually evolving. “It’s an honor to join the Life Sciences group at Silverline,…
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Don’t Miss These Dreamforce 2019 Sessions: Heal

Don’t Miss These Dreamforce 2019 Healthcare Sessions

Dreamforce Nov 7, 2019 By Lindsay Lelivelt

Dreamforce 2019 is fast approaching and Agenda Builder is now live. Not sure which sessions to attend when it comes to Healthcare and Life Sciences? Silverline HLS leaders Matt Gretczko, Walter Groszewski, and Jim Rogers have hand-picked notable topics and panels to help round out your #DF19 schedule. Tuesday, November 19: Future of Life Sciences: Strengthen the IT Foundation 8:00 AM – 8:40 AM @ InterContinental Hotel, Grand Ballroom C Calm Down Your Call Center:…
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Insights from HLTH 2019: Defining the Future of Healthcare

Events Nov 6, 2019 By Walter Groszewski

Jim Rogers and I recently attended the HLTH 2019 event in Las Vegas. With a theme of Defining the Future of Healthcare, it featured an information-packed agenda with leaders from across healthcare sharing their insights. The speakers were incredible, with each session rich in valuable content. The HLTH team did an incredible job curating speakers for this event. There were over 6,000 attendees, 900 CEO and Founders of companies, and 350 speakers. I have been…
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A Customized Multichannel Solution to Better Serve CareMount Medical Patients and Staff

Healthcare Oct 30, 2019 By Matt Gretczko

CareMount Medical is the largest independent multi-specialty medical group in New York State, providing comprehensive medical care of the highest quality to over 640,000 patients in more than 45 locations. Founded in 1946 as Mount Kisco Medical Group, CareMount Medical has grown from six physicians to over 600 physicians and advanced practice professionals with over 40 specialties. CareMount Medical is affiliated with world-class organizations including Massachusetts General Hospital, Mount Sinai Health System, and Memorial Sloan…
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Innovations and Ideas from Cerner Health Conference 2019

Events Oct 17, 2019 By Walter Groszewski

Scott Thomas and I just came back from the Cerner Health Conference in Kansas City. What an incredible experience. It was the 40th anniversary of Cerner so this was a significant event and a proud moment for the organization. I remember the first time I attended the event back in 2003 when I was working for IBM (a large Cerner partner at the time) and had the privilege of presenting our clinical genomics strategy and…
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Solving for Similarities in Healthcare Sub-Verticals

Healthcare Aug 7, 2019 By Matt Gretczko

I received the question the other day from a new Silverliner, as to why we focus initially on the Provider space as a sub-vertical. It’s not the first time I’ve been asked that. It’s not the first time I’ve answered it, which made me realize — maybe more people should know the answer. After working through our goals as a practice with a focus on driving better outcomes in healthcare, we realized an overarching pattern:…
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My Salesforce Journey: Sixteen Years of Leading and Learning

Financial Services Jul 17, 2019 By Susan Vincler

If you are lucky enough to have met the love of your life, you probably remember certain details about your meeting – where you were, what they were wearing, what they said. My introduction to Salesforce was similarly memorable. In 2003, I was working in sales operations for a Fortune 500 company in Nashville. I had been doing a lot of work managing market research data and generating business leads for the sales team. We…
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Creating a Donation Management Platform for Project Sunshine

Advisory Jul 10, 2019 By Silverline Team

When a young family member or friend is undergoing medical treatment, there is uncertainty, fear, and a great deal of the unknown. Although true relief doesn’t come until young patients are home with a clean bill of health, small doses of comfort can sometimes be found along the way. Enter Project Sunshine: supporting children facing medical challenges Project Sunshine is a nonprofit organization that works with an international network of hospitals and volunteers. Their goal?…
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