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Intellectual Property Management and Content Licensing

Manage your IP and content licensing flows in one platform.

Full visibility into your business is essential.

Managing your media IP and content licensing flows from sales, legal, and rights windows comes with challenges. Teams are faced with:

  • Siloed data

  • Outdated systems

  • Version control issues with spreadsheets

  • Limited deal visibility

  • Territory shifts that slow down progress

Salesforce Solutions for IP Management and Content Licensing

  • Client Management

    Track and manage the relationships between licensor and licensee.

  • Rights Management

    Gain visibility into who owns distributions rights in each region.

  • Product Management

    Manage titles and the products connected to those titles.

  • Production Management

    Gain visibility into the production as concepts become reality.

How a leading content distributor streamlined onboarding and reshuffling with Salesforce

With 13,000 half-hours of entertainment in their library, viewed on over 500 streaming platforms and telecasters worldwide, this content distributor needed a centralized location to track and manage all of their sales and content licensing data. Mphasis Silverline customized Salesforce Sales Cloud to meet the distributor’s business needs, replacing Excel trackers and integrating with Microsoft 365 emails and calendars.

Read the success story

The latest from our media & entertainment team

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