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Don’t Miss Our Partners in These Dreamforce ’19 Sessions and Demos

By 11.15.19
Reading time: 10 minutes

As a Salesforce Platinum Partner, we not only support Salesforce, but we also work closely with several partners in the Salesforce ecosystem as well. Below we’ve outlined some of our valued partners and their sessions, demos, and meeting opportunities at Dreamforce ’19.



A Practical Guide to Building a Successful API Strategy

Speaker: Matt McLarty, Global Leader of API Strategy

Time: Wednesday, November 20 | 12:30 PM – 1:10 PM

Location: Moscone West, Room 2020

Description: To build API products and participate in the API economy, organizations must take a logical, methodological, and proven approach to the journey. Join this session to learn the four-stage API strategy blueprint that MuleSoft, in partnership with ProgrammableWeb, has developed to help organizations start their API program and win in the API economy.

Intro to MuleSoft Anypoint Platform

Speaker: Jimil Patel, Technical Product Marketing Manager

Time: Wednesday, November 20 | 11:30 AM – 12:10 PM

Location: Moscone West, Room 2002

Description: New to MuleSoft Anypoint Platform? Join this session to learn what Anypoint Platform is, what problems it solves, how it works and what the benefits are from using it. Learn how MuleSoft Anypoint Platform helps organizations change and innovate faster by making it easy to connect and integrate any application, data, and device.

Integration Keynote: Unleash the Power of Salesforce Customer 360 with APIs

Speaker: Simon Parmett, CEO

Time: Wednesday, November 20 | 5:00 PM – 6:00 PM

Location: Moscone North, Hall F | Keynote Room

Description: To digitally transform and meet rising customer expectations, organizations must innovate at speed and scale. The average enterprise has more than 900 systems and the ability to quickly integrate these systems, unify data and create connected experiences separates industry leaders from those that are left behind. Join Simon Parmett, CEO MuleSoft and trailblazers BMW, HSBC and Ashley Stewart, to learn how Integration and APIs accelerate IT delivery, increase organizational agility and unleash the full power of Salesforce Customer 360.

MuleSoft+Salesforce: Integrate to Transform Customer Experiences (1)

Time: Tuesday, November 19 | 3:00 PM – 3:40 PM

Location: Moscone West, Room 2004

Description: Today, only 36% of organizations believe they provide a connected user experience across channels because of the challenges they face in connecting disparate systems. Join us to learn how MuleSoft + Salesforce provides a more strategic approach to integration and enables a connected B2C experience across service, sales, marketing and more. Hear from Tyler Tanaka on how Pilot Flying J is building connected experiences with MuleSoft and Salesforce.



Integrating with the EMR: Unlocking Clinical Data to Drive Patient Outcomes

Speaker: David Bradshaw, Senior Vice President, Consumer & Employer Solutions

Time: Wednesday, November 20 | 1:30 PM – 2:10 PM

Location: InterContinental Hotel, Grand Ballroom A-B

Description: Underneath every healthcare organization is a mine of under-tapped actionable data that can inform stakeholders and fuel innovation to improve health outcomes for both individuals and populations. Harnessing the power of data analytics requires integrating the wealth of data that is in EMRs with other key systems in the healthcare organization. Join Salesforce integration experts as they dive deeper into our strategy and roadmap to unlock clinical data that exists within the EMR and drive patient outcomes and hear from customers on their experiences.



Personalize Care and Improve Quality Through Digital Front Door Engagement

Speaker: Heather Lavoie, President

Time: Wednesday, November 20 | 10:00 AM – 10:20 AM

Location: Moscone South, Campground | Village Theater

Description: Patients increasingly expect healthcare organizations to know them and proactively engage with them as their bank and online retailers do. That’s why healthcare organizations are deploying a digital front door strategy – with a patient relationship management platform as the foundation – to engage patients at every touchpoint of the patient journey. In this presentation, we will share specific examples of health plans and provider organizations that are using this strategy to personalize patient care and improve patient satisfaction, quality and productivity.



Top Ways to Create a Winning Salesforce Partnership Strategy

Speaker: Brian Cappy, VP Sales

Time: Wednesday, November 20 | 1:00 PM – 1:40 PM

Location: Park Central, City

Description: Salesforce is known for its vast and growing partner ecosystem. So what does this look like for a day-in-the-life of a Salesforce AE? How are ISV partners who are breaking through the clutter? In over two years with Salesforce as a VP in the Health & Life Sciences Division, it became very clear that some partners had winning strategies and some did not. I will share several of the stand-out partnership outreach tactics that resonated within my team, reaping dividends for both partners and AEs alike. By attending this session, you will be challenged to re-think your value proposition and will walk away with specific ideas about how you can help make Salesforce’s product even more valuable, thus elevating the nature of outreach efforts and increasing response rates.

Emerging Approaches to Interoperability – APIs, Middleware and more

Speaker: Joshua Douglas, CTO

Time: Friday, November 22 | 8:00 AM – 8:40 AM

Location: InterContinental Hotel, Union Square

Description: The promise of interoperability has been elusive and remains one of the most talked about topics in healthcare. The 21st Century Cures Act recognizes this challenge and addresses it by requiring use of the API to make patient data more accessible. This requirement coupled with the emergence of standards-based APIs has elevated the status of the API in healthcare. Hear from our middleware product and partner experts on how they are bridging the divide between source and destination systems using APIs.



How to Deliver Concierge-Level Service to Patients through Health Cloud

Speaker: Chris Gervais, CTO

Time: Wednesday, November 20 | 12:30 PM – 12:50 PM

Location: InterContinental Hotel, Industries Theater

Description: We are living in an on-demand world and patients expect the same level of service inside and outside the four walls of a health system. Join us to hear how Hospital for Special Surgery (HSS), a leading health organization, uses the Kyruus ProviderMatch application and Health Cloud to search, match and schedule care directly back into their underlying EHR. By using a single-pane of glass, agents can complete all activities needed to service the patient at the highest level of care.



Booth #1634 in the main Dreamforce Campground


AppExchange Partner Keynote: Success in the Fastest Growing Cloud Marketplace

Time: Tuesday, November 19 | 4:30 PM – 5:30 PM

Location: Moscone West, Level 3 | Keynote Room

Speaker: Trisha Price, EVP Product Development & Engineering & More

Description: Partners are key to customer success and unparalleled growth of the Salesforce Economy. Join Woodson Martin, EVP and GM AppExchange and special guests to see how entrepreneurs, developers, ISV and Consulting partners build on the Salesforce Customer 360 Platform, sell on the AppExchange and grow their business in the Salesforce Ecosystem. Learn about new partner program announcements that will accelerate your path to business growth.

Build a Mature App Usage Strategy App Using the New App Analytics

Time: Wednesday, November 20 | 9:00 AM – 9:40 AM

Location: Park Central, Olympic

Speaker: Nick Monteleone, Sr. Developer

Description: A mature analytics strategy can offer insights into application health, feature adoption, performance issues, and a wide range of other factors that affect customer satisfaction. The Salesforce Platform includes a rich set of data sources, which provide usage about how customers interact with your products, including License Management Application (LMA), Usage Metrics, and the new ISV App Analytics Telemetry. In this session, we’ll show you how to combine the data already available in these Salesforce features to analyze adoption and user behavior, anticipate, and proactively respond to problems, report customer health and key performance indicators (KPI), and make better fact-based feature development decisions.

SFDX – Automate your Lightning Project workflows

Time: Wednesday, November 20 | 3:00 PM – 3:20 PM

Location: Moscone West, Customer 360 Platform Meadow Theater

Speaker: Yuval Vardi, Technical Architect

Description: Learn new ways of interacting with SFDX and your Terminal CLI. This session will showcase the typical “Salesforce developer lifecycle” for any given project or feature you would develop on the Lightning platform. I will take you through how I started to explore different ways of automation to reduce any manual repetitive tasks between projects and allow myself some additional configuration steps on top of the standard SFDX commands. I will be using Shell/Bash Scripts and a tool called Yeoman. This will help you leverage the SFDX commands more than you were doing before and add some more flavor to the process!

Mature Your Software Security Program with Salesforce 

Time: Wednesday, November 20 | 4:00 PM – 4:40 PM

Location: Moscone West, Room 2011

Speakers: Jordan Pike, Software Security Architect

Description: Learn how a Principal Software Security Architect at nCino, Inc works everyday to building security into their developmental projects. Some of their achievements, lessons learned will be shared to reaffirm how the security community needs to be more involved into the Salesforce ecosystem & also how to incorporate it into your own software development lifecycle(s). During this session, you will learn important concepts such as what a design requirement is, why Threat Modeling is important for Salesforce, understand Attacker Personas for Quality Assurance Testing & review Salesforce’s Security Review processes. You will walk away from this session with a clear understanding of what a Secure Development Lifecycle looks like when building on Salesforce & security touch points with product development.

Hustle in Comfort: How to Build Great Product and Engineering Teams

Time: Wednesday, November 20 | 12:00 PM – 12:40 PM

Location: Park Central, Stanford

Speakers: Brett Dooies, Manager of Retail Product & Cassidy Lamb, Senior Manager, Engineering

Description: Software teams don’t need to choose between providing a great workplace or pushing hard to build great products; they can do both. At nCino, we call that balance “hustling in comfort” and it’s one of the reasons we were named the #1 Best Fintech to Work for by American Banker. In this session, we’ll discuss the roles on our teams, how they’re organized, and how we work across teams to avoid and dismantle silos. We’ll also share specific tools, such as Trailhead, that encourage our teams to learn new skills in a fun, interactive, and self-paced environment, and help create a work environment where innovation can flourish. Key Takeaways: 1. Attendees will learn how Product & Engineering teams can use Agile principles to drive decisions on hiring and priorities. 2. Attendees will learn how to break away from traditional hierarchical structures and instead develop roles and organizational structures that align with their strategic goals. 3. Attendees will learn how to create and embrace shared core values that will promote a culture of collaboration.

Going Global: Take Your Business Outside the U.S.

Time: Thursday, November 21 | 10:00 AM – 10:40 AM

Location: Park Central, Partner Lodge: Pod 2

Description: Circles of Success for Partners are interactive group roundtables hosted by Salesforce experts. Are you an OEM partner who has thought about launching your business globally? Interested in targeting a specific region and industry? In this session, we’ll cover going-global best practices and share real world stories around go-to-market success. Please keep in mind, Circles of Success for Partners are first come, first served and are for Salesforce partners only.



Vlocity, a leading provider of industry-specific cloud and mobile software that drives digital transformation for the world’s largest companies, has several sessions. Check out their Dreamforce page for more information and to schedule a meeting with them at Dreamforce.



Panel Discussion – Enriching the User Experience with Data and Analytics

Time: Tuesday, November 19 | 4:00 PM – 4:25 PM

Location: Tier 1 Capital Markets Lounge, 431 Tehama Street

Speakers: Geoff Merrick, Silverline, SVP of Financial Services & Manish Patel, Tier1, CPO

Description: One of the key drivers for a banking and markets solution providing a firm-wide client view is increased customer satisfaction, in addition to improved internal collaboration, communication, and transparency. Data and analytics have become an essential investment to provide deeper insights into client behavior, opportunities for enhanced revenue generation, regulatory compliance, and client retention. We’ll explore the needs for big structured and unstructured data sources, as well as real-life examples of data and analytics implementations in a central hub.



Booth is in the Developer Forest right by Developer Theater. Make sure to stop by to get a baseball cap made by Gearset!


Git Your DevOps Model Right

Speaker: Kevin Boyle, CEO & Jack Weatherly, AE

Time: Wednesday, November 20 | 10:15 AM – 10:35 AM

Location: Moscone West, Coastline Theater

Description: A lack of data in your dev environments, from sandboxes to scratch orgs, is one of the most critical challenges to developing and testing on Salesforce. Seeding orgs with realistic datasets allows your team to test more thoroughly, catch bugs earlier, and ultimately deliver higher-quality features to your end users. So how can you reliably get good test data into your orgs? Join Tom on a journey of data discovery, and find out why it’s important to use realistic data for testing, how to better structure your data for easy migration, and the tools you can use to populate your orgs with the most effective data for testing.

5 Million Records and Counting – Seed Your Sandbox Like a Data Pro

Speaker: Kevin Boyle, CEO

Time: Wednesday, November 20 | 12:30 PM – 12:50 PM

Location: Moscone West, Surfside Theater

Description: A lack of data in your dev environments, from sandboxes to scratch orgs, is one of the most critical challenges to developing and testing on Salesforce. Seeding orgs with realistic datasets allows your team to test more thoroughly, catch bugs earlier, and ultimately deliver higher-quality features to your end users. So how can you reliably get good test data into your orgs? Join Tom on a journey of data discovery, and find out why it’s important to use realistic data for testing, how to better structure your data for easy migration, and the tools you can use to populate your orgs with the most effective data for testing.

Git for Admins: a Hands-on Guide

Speaker: Matthew Dickens, CMO & Jason Mann, Head of Customer Success

Time: Thursday, November 21 | 11:30 AM – 12:10 PM

Location: Moscone West, Room 2009

Description: How teams build on Salesforce is changing; in-org development is obsolete and developers are adopting git in droves. It’s time to learn what tools you’ll need to take advantage of this shift. Join Matt and Jason to explore the foundational commands, workflows and tools, and start becoming a git aficionado.



Join RingLead for drinks and snacks at their Group Demo sessions, where RingLead experts will be hosting scheduled live demonstrations of their powerful solutions. Sign up for one, two, or all three of the following at the San Francisco Marriott Marquis.


Time: Wednesday, November 20 | 1:00 PM – 2:00 PM

Description: Identify and merge duplicates inside Salesforce with customer favorite features including 46+ matching rules, surviving field values, scheduled deduplication, and custom object deduplication, all available in RingLead Cleanse. Built on our original patented, trusted deduplication technology, Cleanse is a staple for any Salesforce org.

Cleanse + Prevent

Time: Wednesday, November 20 | 2:00 PM – 3:00 PM

Description: Prevent duplicate, unstandardized data from entering your database from manual creation, list imports, and web forms with RingLead Prevent. Powerful fuzzy matching logic enables you to identify and merge duplicate records without the restrictions of strict matching logic, ensuring your Salesforce data remains campaign-ready at all times.

Route, Salesforce Triggers and Segmentation

Time: Wednesday, November 20 | 3:00 PM – 4:00 PM 

Description: Assign and route leads with complete control, transparency, and precision for a faster lead-to-rep process with RingLead Route. Configurable workflows, a powerful rules engine, and lead-to-account linking create a smarter way to route leads to the right rep, at the right time. Paired with key features Segment and Salesforce Triggers, Route enables you to process leads from any source, and then bucket them into the correct segments based on your business needs.


Be sure to follow Silverline on social media at @silverlinecrm to keep up with #DF19 in real time.

Join us at Dreamforce 2019

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