The Mphasis Silverline Blog
Industry insights, Salesforce news, and more
Media & Entertainment
How to Improve Your Ad Sales Process
Reading time: 4 minutes
Do you know where your fax machine is? Probably stuck back in the ’90s with your CD player and VCR. While some industries still rely on faxes, the media industry is not one of them. They have moved on to automated, digital processes. Or have they? Some media companies have taken steps to modernize but...
Salesforce
6 Innovative Ways to Transform Work with Slack’s Partner Ecosystem
Reading time: 6 minutes
The easiest way to maximize business outcomes with Slack? Tap into the expertise and apps across the Slack partner ecosystem. At Dreamforce 2022, the sessions were rife with stories about the fresh ways Slack partners and customers are using the technology to boost productivity and improve knowledge-sharing. With access to the Slack partner ecosystem, Slack...
Media & Entertainment
Combine the Power of Salesforce and Slack for Media Success
Reading time: 3 minutes
We’re using a new slang term around the Silverline offices – Slacktivation. This combo of Slack and activation refers to our work as an official Slack-first Customer 360 launch partner for media. The goal of Slacktivation is for Silverline’s media clients to get more value from leveraging Salesforce and Slack together. We often see media...
Salesforce Platform
Slack Launches New Industry Solutions with Global Consulting Partners
Reading time: 2 minutes
As digital transformation continues to accelerate, companies are looking for solutions to help them boost productivity, improve connection and collaboration, and automate work in a digital-first world. Every company, small and large, can benefit from a digital platform that breaks silos to connect people, tools and customers — what we call a digital HQ. But...
Salesforce Platform
Why You Need a Digital HQ for Today’s Flexible Workplace
Reading time: 4 minutes
The Great Resignation. The Jobpocalyse. Whatever you want to refer to it as, the issue boils down to companies struggling to attract and retain talent. During the pandemic, knowledge workers got a glimpse of what life is like fitting work around their lives instead of vice versa. Many liked what they saw in a remote...
Financial Services
How Tech Can Win the Battle for Financial Services Talent
Reading time: 7 minutes
It is like a game of Hide and Seek out there in the search for talent – except financial services companies are doing a lot more seeking and a lot less finding. The trailing wake of the pandemic has left us with the so-called Great Resignation, created new forms of flexible work, and made huge...
Salesforce Platform
Slack Enterprise Grid Transforms Silverline’s Communication and Collaboration
Reading time: 3 minutes
Here’s some irony for you: the story you are about to read was fully developed and created within Silverline’s Slack workspace. Our #slack_blog channel is where we collaborated on all the details of this article. But we haven’t always relied on Slack for our internal collaboration. Back in 2017, Silverline had been using Skype for...
Media & Entertainment
Getting Started with Advertising Agency Automation
Reading time: 4 minutes
Ad Age holds its annual Small Agency Awards to honor small, independent agencies with teams of 1 to 150 people that are not part of the behemoth holding agencies like WPP or Interpublic Group. In the past couple of years, Ad Age has put its awards focus on small agencies that have excelled despite the...
Banking
Simplifying Complicated Workstreams in Banking Mergers and Acquisitions
Reading time: 4 minutes
“Life is really simple, but we insist on making it complicated.” Leave it to philosopher Confucius to nail it with that sage advice. There really is no need to complicate matters more than is necessary. You probably see complications arise in life on a daily basis, especially at work, that could be simplified. Projects are...
Salesforce
The Top Salesforce Trends for 2022
Reading time: 5 minutes
If you’re one of the many companies around the world acclimating to a new digital-first, work-from-anywhere landscape, then you know firsthand the challenges of managing systems and facilitating collaboration outside of the traditional office environment. After the past two years, it is impossible to deny the power and adaptability of the Salesforce platform, which has...
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