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Top 12 Salesforce Winter Release ’18 Features

Are you ready for the Winter ’18 Salesforce release? It’s right around the corner! After reviewing the release notes, here is a list of the 12 most interesting updates. 1. Business Intelligence Einstein analysis can be produced...
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Cold Calling: How to Make Sure Your SDRs Don’t Come for You

Thank you to everyone who has read and shared Cold Calling: A Millennial Perspective. If you haven’t read my previous article, I suggest you do so first as this one is elaborating on some of the popular topics. After posting...
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Non-Profit vs. For-Profit Salesforce Implementations

This year, I had the opportunity to participate in a NOEW weekend growth Hackathon where Silverline helped 6 local non-profit organizations enhance their Salesforce CRM implementations, automate more business processes, and...
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Cold Calling: A “Millennial” Perspective

I am a LinkedIn lurker. I rarely ever comment on things, occasionally I’ll “like” a post, and sometimes even wish someone a happy birthday, but primarily, I read. Since I got into business development I’ve joined quite a few...
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7 Favorite Features in the Salesforce Summer Release Notes ’17

Summer is upon us which means the world’s #1 CRM platform has become even better. The release has been live for a few weeks now, and here are some of the new features we felt are noteworthy. 1. Improved Migration Assistant...
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Salesforce Pardot or Marketing Cloud … How do I pick?

I’ve been working with marketing automation tools for a little over 5-years and have had exposure to several tools, each with unique pros and cons. One question I am most often asked is “what is the difference between Marketing...
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Tips on How to Prepare for the Marketing Cloud Email Specialist Exam

I have been working with Marketing Cloud (aka ExactTarget) for about 5 years and decided it was finally time to take my Marketing Cloud Email Specialist exam, but had no idea where to start. While Salesforce provides great...
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Planning Your Data Governance Strategy

When we engage with new clients that are considering rolling out Salesforce for their users, we field tons of questions related to data. It’s one of the top concerns of users and executives alike – and it should be!...
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Top 5 Features of the Salesforce Spring ’17 Release

Spring is almost here and with it the Salesforce Spring ’17 Release. Here is a countdown of my top 5 favorite features. 5. ConnectApi (Chatter in Apex) Much of the functionality available to the Chatter REST API has been made...
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Useful Tools For Working With ReactJS and Redux in Salesforce

Silverline continues to see a large demand for heavy custom front-end development. To tackle these projects, we have adopted the ReactJS framework for building our applications’ views and Redux for managing their state. For an...
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Salesforce & Quip: Understanding the Future of Productivity

Salesforce may have a healthy relationship with Microsoft, but they are also eager to compete. This year at Dreamforce, Salesforce announced the acquisition of Quip, a productivity suite to rival that of Google Apps or...
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The Secrets Behind The Shared Contacts Feature

Salesforce’s Summer ‘16 release brought us the awesome ability to link a single Contact to Multiple Accounts, a feature that has been in the Top 5 of the most popular ideas on the Salesforce Community for years. After thousands...