2026 Salesforce Trends Enhancing Engagement in Healthcare
2025 was a rollercoaster year for the healthcare & life sciences industry, and major shifts in the regulatory environment will have a direct impact on healthcare delivery for...
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Media & Entertainment Mphasis Silverline and Placements.io Partner to Automate Digital Media Workflows
As both traditional publications and retail media networks continue to evolve, media and entertainment organizations are struggling to maintain data across disconnected systems and ensure a seamless sales process. Sales reps...
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Salesforce Platform How Salesforce’s Informatica Acquisition Enhances AI and Data
Last month, Salesforce announced the acquisition of Informatica in an $8 billion deal. In the official statement, Marc Benioff, Chair and CEO of Salesforce, said: “This combination brings together Salesforce’s Einstein and...
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Silverline News Aman Gulyani Joins Mphasis Silverline as GTM Leader for Insurance
Mphasis Silverline is excited to welcome Aman Gulyani as the Global GTM Lead for Insurance. Aman brings over 25 years of leadership experience in delivering complex technology and business transformation programs. For the past...
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Media & Entertainment How the AdFund Accelerator Streamlines Media Campaign Funding
With the rapid growth of retail media networks around the world, retailers are taking on new responsibility to manage a variety of different types of ad campaigns for their vendors. As we remarked at the top of the year in our...
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Banking Achieve Seamless nCino Book-to-Core Integration with MuleSoft
When dealing with as many different technology systems as banks do, integration is the only way to guarantee that data is unified across the organization. Platforms like nCino enable faster onboarding, loan origination, and...
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Media & Entertainment 5 Agentforce Use Cases to Accelerate the Ad Sales Cycle
2025 is shaping up to be a year of immense change across industries, and media organizations need to adapt to stay ahead in a rapidly changing advertising landscape. When we look at traditional large media entities, there is a...
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Silverline News Manish Sheth Joins Mphasis Silverline as GTM Leader for AI, Agentforce, & Data Cloud
Mphasis Silverline is excited to welcome Manish Sheth as the Global GTM Lead for AI, Agentforce, & Data Cloud. Manish joins us with over 30 years of experience in leading CRM-Salesforce and ERP-SAP transformations across a...
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CalendarAnything Caesars Entertainment Streamlines Salesforce Scheduling with CalendarAnything
Since its beginning in Reno, Nevada, more than 80 years ago, Caesars Entertainment has grown through the development of new resorts, expansions, and acquisitions, and now operates on four continents. Caesars Entertainment, Inc....
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Data Cloud Leverage Unstructured Data in Salesforce Data Cloud to Power AI Processes
In the AI-driven era of customer engagement, data isn’t just fuel — it’s the engine. But AI models are only as powerful as their data. The rise of generative AI, machine learning, and predictive analytics has increased demand...
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CalendarAnything 4 New CalendarAnything Features to Enhance Salesforce Scheduling
CalendarAnything is the #1 Salesforce calendar app on the AppExchange because we are always listening to our users and implementing new features that meet their most pressing needs. From new visualization options to make it...
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CalendarAnything FormAssembly + CalendarAnything = All-In-One Self-Scheduling
FormAssembly, the top web form builder on the AppExchange, has partnered with CalendarAnything, the top calendaring solution on the AppExchange, to deliver an all-in-one self-scheduling solution. CalendarAnything’s Availability...
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Silverline News Matt Trokey Joins Mphasis Silverline as GTM Leader, Banking, Lending, & Payments
We’re thrilled to announce that Matt Trokey has joined our Financial Services practice as Go-To-Market Leader, Banking, Lending, & Payments. In this role, Matt will lead our go-to-market strategy and offerings while...
