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Media & Entertainment Official Launch: Silverline Media Ad Sales Solution Powered by Salesforce Media Cloud®
Silverline is excited to announce the launch of the new Silverline Media Ad Sales Solution Powered by Salesforce Media Cloud. For the past 10 years, Shift (now Silverline) has been a Salesforce Consulting Partner with an expert focus on media and entertainment. Our team of Scrum-certified media...

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Capital Markets You’re Invited: Capital Markets & FinTech Innovation Summit
Join us at the forefront of innovation this Thursday, December 3, 2020 from 12-5 EST. Silverline is hosting a Capital Markets & FinTech Innovation Summit that you just won’t want to miss. We are inviting the brightest minds in the capital markets ecosystem, along with technology and...

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Digital Transformation How to Enable Change Management in Real-Time
This is part three in a series on unlocking change management mysteries. Check out the first and second pieces. Silverline developed our change management framework based on a combination of industry best practices, the Association of Change Management Professionals (ACMP) Standard, and the Prosci...

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Banking On Strategy, and the Business of Building a Connected Experience
This is part two in a series on Connected Experiences for Banks and Credit Unions. Be sure to check out part one. A CRM system accomplishes the ultimate goal of better understanding, engaging, and retaining current and prospective customers, as well as current and prospective team members. To get...

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Insurance 3 Big Factors for Your P&C Insurance Digital Transformation
In the span of just a few months, digital transformation went from important to essential. We’ve seen in the last five years how new technology-based players in the property and casualty (P&C) insurance space forced traditional insurers to play catchup. Earlier this year, we talked about how...

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Silverline News Q&A with a Salesforce Marketing Champion: Get to know JP Owens
Our very own Banking and Lending Practice Director, JP Owens, was recently named one of Salesforce’s new Marketing Champions. I chatted with JP about what the opportunity means to him. Congratulations on being named a Salesforce Marketing Champion! How did this come about? I believe I came across...

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Media & Entertainment 6 Reasons Now is the Right Time to (re)Start Your Digital Transformation
COVID-19 has surely had an impact on your media business and the reality is that the entire business world has evolved – and quickly. Your organization may have lost some opportunities in your sales pipeline due to tightening budgets or you have been forced to furlough some talented...

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Salesforce Consulting How Silverline Enables and Delivers Results With a Fully Remote Team
With the advent of Coronavirus, more and more companies have moved to an exclusively remote workforce. If you and your team are unfamiliar with remote collaboration, it can be a daunting shift during an already difficult time. We’ve been a majority-remote workforce since Silverline was founded over...

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Healthcare & Life Sciences Deploying Salesforce Health Cloud Solutions In a Time of Social Distancing
Your organization, like many of our Healthcare & Life Sciences customers, is actively dealing with the challenges of balancing steady state operations, transformational initiatives, and now addressing the immediate impact of COVID-19 in your local community, state, or region — focused on...

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Financial Services How Financial Institutions Can Best Support Customers in the Coronavirus Reality
As someone who travels frequently to meet clients and partners, I have been acutely aware of the impact Coronavirus is having on customer service center wait times. CNN recently reported that travel booking sites have been overwhelmed by call volume, and my airline app has a banner asking travelers...

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Provider Silverline and Salesforce Positioned to Rapidly Implement the 21st Century Cures Act Interoperability Standards
The recently released interoperability standards of the 21st Century Cures Act require providing patients ubiquitous access to their PHI via software that takes advantage of open application program interfaces (APIs). The Act puts the patient in control of what, how, and where their health...

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Salesforce Platform How to See More ROI on your Salesforce CoE
When it comes to Salesforce implementations, Silverline is constantly looking toward the cutting edge, and new technological developments to ensure success. However, we also know that it isn’t just tools that make a Salesforce Org thrive. It’s also, and perhaps even more importantly, the people and...

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