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Salesforce Platform Slack Launches New Industry Solutions with Global Consulting Partners
As digital transformation continues to accelerate, companies are looking for solutions to help them boost productivity, improve connection and collaboration, and automate work in a digital-first world. Every company, small and large, can benefit from a digital platform that breaks silos to connect...

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Media & Entertainment How to Get Started with Salesforce Marketing Cloud Personalization
Maybe you’re known among your friends as the one who loves Flamin’ Hot Cheetos or the one who is constantly on TikTok – or perhaps it’s only posting on TikTok about Cheetos! Whatever your friends identify with you, that thing tends to turn up in all their interactions with you, like getting a...

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Payer How to Provide a Better Shop and Enroll Member Experience
Sales and marketing have historically not been a central focus in the payer space. The attention has concentrated on claims, adjudication, and the provider network. But one area of sales and marketing continues to be a vital tactic of every payer marketer’s strategy – shop and enroll. It is the...

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Financial Services 5 Steps of a Successful Product Analytics Strategy
Have you tried Burbn? No, we’re not offering you a cocktail. We’re referring to the first prototype of Instagram. It was a web app called Burbn, and the name was inspired by the founder’s love of whiskeys and bourbons. Burbn evolved into one of the hottest apps, and when Instagram...

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Salesforce Platform Why You Need a Digital HQ for Today’s Flexible Workplace
The Great Resignation. The Jobpocalyse. Whatever you want to refer to it as, the issue boils down to companies struggling to attract and retain talent. During the pandemic, knowledge workers got a glimpse of what life is like fitting work around their lives instead of vice versa. Many liked what...

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CalendarAnything Supercharge CalendarAnything LWC with New Features and Functionality
CalendarAnything is more than just a calendar. The #1 Salesforce Calendar App lets you view your business at a high level or get into the details — all on one screen. CalendarAnything is entirely customizable for your organization’s needs, whether you’re managing a team of two or...

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Payer How Payers Can Leverage Salesforce Industries to Improve Member Retention
We all have that favorite streaming series we’ve sat down and binged for hours. And as soon as the player asks if you want to go to the next episode, you quickly say, ‘yes, more please.’ Usually it’s because you are enjoying the show and anticipate what will happen next will be even better. The...

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Salesforce Exploring the Future of Salesforce Marketing Automation at Connections 2022
Salesforce Connections is an industry event that brings marketing, commerce, and digital professionals together to inspire, educate, and, of course, connect. This year’s sold-out event was held on June 8 and 9 in Chicago. A group of Silverliners gathered with other industry leaders and cultural...

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Banking Grow Your Portfolio with Salesforce for Mortgage Lending
With rising rates and declining origination volumes top of mind for many mortgage lenders, we could all use a magic bullet to make 2022 a successful year. It may not be magic, but utilizing technology with the data you already have can help you prioritize and allocate leads, identify...

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Salesforce Platform The Top 14 Features of Salesforce Summer ’22 Release
Salesforce has three releases a year: Spring, Summer, and Winter. With each release, Salesforce has hundreds of pages of release notes. Silverline has spent time testing out the different features and here are some of the most important new ones that have arrived with the Salesforce Summer ’22...

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Salesforce Platform Slack Enterprise Grid Transforms Silverline’s Communication and Collaboration
Here’s some irony for you: the story you are about to read was fully developed and created within Silverline’s Slack workspace. Our #slack_blog channel is where we collaborated on all the details of this article. But we haven’t always relied on Slack for our internal...

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Salesforce Platform 7 Essential Tools and Processes for Successful DevSecOps
When deciding what tools and processes to adopt for your digital transformation, you need to keep DevSecOps front of mind. If you evaluate the security risks in your existing or planned development and release process, you can make sure the right tools and processes are in place to mitigate these...

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