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Banking The Art of Retaining B2B Customers in the Banking Industry
This is part three in a series on Connected Experiences for Banks and Credit Unions. Be sure to check out parts one and two, All objectives ultimately roll up to keeping people happy by streamlining processes and simplifying technology to remove friction and roadblocks for all involved. Loyalty...
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Healthcare & Life Sciences Event Recap: Salesforce Industries Summit for Healthcare and Life Sciences
Salesforce hosted its Industries Summit for Healthcare and Life Sciences on Wednesday, October 7th, 2020. With the launch of Salesforce Industries earlier this year, the summit focused on how Salesforce Industries and its capabilities are sure to enhance the way Healthcare organizations use...
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Banking On Strategy, and the Business of Building a Connected Experience
This is part two in a series on Connected Experiences for Banks and Credit Unions. Be sure to check out part one. A CRM system accomplishes the ultimate goal of better understanding, engaging, and retaining current and prospective customers, as well as current and prospective team members. To get...
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Healthcare & Life Sciences Silverline Supports Salesforce Work.com for Vaccines Launch
On September 30, 2020, Salesforce announced Work.com for Vaccines. This extension of its Work.com application allows customers to design, build, integrate, and manage their vaccine programs end-to-end, with a platform that is trusted, flexible, and can be deployed quickly. According to Salesforce,...
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Salesforce News Salesforce Industries Summit: Industry-focused Innovations Set New Precedent for Digital Transformation
On September 30th, 2020, Salesforce kicked off its Industries Summit with great fanfare. Neeracha Taychakhoonavudh’s, EVP of Salesforce Industries, interview with Derek Jeter was both inspiring and entertaining, which is extremely high praise coming from this diehard Red Sox fan. At Silverline,...
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Salesforce Salesforce Record Access: Who Sees What and Why
Data security is a top priority, The stakes are high, your company’s reputation and your customer’s trust are on the line. Users should have all the data they need, but shouldn’t have access to data they don’t need to see. So let’s dive in and explore how to leverage Salesforce Record Access...
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Healthcare & Life Sciences Returning to Work Safely: How Salesforce Can Help
Employing Salesforce as your framework for delivering solutions has many benefits, made especially apparent as we’ve seen the impact of the COVID-19 Pandemic and return-to-work needs. A benefit of particular note during times of constant change, is that the agility of a technology platform allows...
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Marketing Q&A with Salesforce Marketing Champion Danielle Laffey
Not only was Silverliner Danielle Laffey named a 2020 Salesforce MVP, but she also received recognition as a member of the first class of Salesforce Marketing Champions (along with fellow Silverliner JP Owens). I got the chance to chat with her about the year ahead. Congratulations on being named a...
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Silverline News Q&A with a Salesforce Marketing Champion: Get to know JP Owens
Our very own Banking and Lending Practice Director, JP Owens, was recently named one of Salesforce’s new Marketing Champions. I chatted with JP about what the opportunity means to him. Congratulations on being named a Salesforce Marketing Champion! How did this come about? I believe I came across...
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