The Mphasis Silverline Blog
Industry insights, Salesforce news, and more
Healthcare
5 Major Healthcare Industry Trends Providers Need to Know in 2021
Reading time: 5 minutes
Providers and healthcare leaders of today focus on improving the quality of patient care and engagement. The shift to value-based care means patients expect providers to deliver personal, targeted care with changing delivery and payment models, increased competition, and new technologies — all while navigating the biggest healthcare crisis of our time. The top healthcare...
Banking
Leveraging Salesforce for Community Bank Mergers and Acquisitions
Reading time: 3 minutes
Bank mergers and acquisitions are a big undertaking for financial institutions. They take months to years of planning and coordination that requires significant resourcing dedication that could potentially slow down other transformation initiatives. There is an expected dramatic uptick in merger and acquisition activity in the American community banking sector, according to a recent report...
Media & Entertainment
The Path to Digital Transformation in Ad Sales Part 2
Reading time: 3 minutes
In regards to digital transformation in the media and entertainment industries, part 1 of this blog series talked about the need to have technology that scales with the ever-evolving content consumption habits of consumers. Stats show that companies recognize digital transformation and customer experience go hand in hand. According to Forbes, 70% of companies either...
Healthcare
6 Ways Interoperability in Healthcare Helps Providers
Reading time: 4 minutes
Providers often deal with multiple systems to handle patient data. Between EMRs, lab data, patient contact information, paper intake forms, and more, it’s difficult to provide coordinated and efficient patient care. With the steady influx of information systems, and the associated sharp increase in the volume of medical data for each patient, a new challenge...
Healthcare
How to Revitalize Patient Centricity in Pharma
Reading time: 4 minutes
Patient centricity. Patient-focused medicine. Patient-centric approaches. These words have become so overused in the pharmaceutical industry that it’s hard to remember what they really mean: leading with empathy when it comes to serving patients. Most patients engage with your pharmaceutical company because something is wrong. Whether it’s everyday aches and pains with ibuprofen, emergency lifesaving...
A Day in the Life
A Day In The Life: Rachel Brean
Reading time: 3 minutes
Job Title: Account Executive Start Date: July, 2019 What does your average day look like? Jumping from one Zoom video meeting to the next! My day is usually a mix of meetings between current clients and potential new clients, Silverliners, and Salesforce. I spend a lot of time building presentations to share how Silverline partners...
