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Financial Services 3 Key Skills Your Team Needs to Navigate the Future of Data
...skills: product management, user experience design, and change management. 1. Product management Traditional finance companies...

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Luxor
One of the most significant changes made was restructuring the sales team to become industry-focused instead of being divided by geographic territories. As the team continued to grow in headcount, they went through an adjustment period while they acclimated to approaching customer relationships...

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Media & Entertainment 3 Ways to Simplify the Complexity of Cross-Channel Ad Sales
The modern-day advertising experience is enormously fragmented for both media companies and advertisers. Media companies engage consumers across channels like streaming services, TV, radio, out-of-home, digital, mobile, social media, and more. But there is still no all-in-one way to do this...

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Banking Managing Relationships with nCino Pricing and Profitability
When it comes to hitting profitability targets, it’s important to understand that relationship profitability is just as important as loan profitability. You might issue an unprofitable loan to keep a profitable relationship going. But in order to make the right decisions for each customer, you need...

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Media & Entertainment 5 Ways to Make Your Advertising Business Bulletproof
...need, and are ready to use. 5. Don’t forget about change management Change is hard. We know this, and yet we still struggle...

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Uncategorized How CalendarAnything LWC Saves Teams More Time
With remote work blurring the line between home and the office, you have to be especially mindful of how you’re managing time for your team members. CalendarAnything is the #1 calendar app on Salesforce’s AppExchange because it saves time, helping companies better coordinate campaigns, optimize...

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Media & Entertainment The Secret to Better Advertising? Better Relationships
Who do you trust more, a billboard or a friend? That’s a trick question. It’s obviously the billboard. (Sorry, I couldn’t help it.) Today’s consumers are more media-savvy than ever. The average person sees between 6,000 and 10,000 advertisements per day — and that number has only gone up over time....

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Salesforce Platform Product Owner vs. Project Manager: What’s the Difference?
...a product roadmap and milestones, and determining change management and training plans. This may be a technical role such...

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Media & Entertainment What Are the Benefits of Salesforce Media Cloud?
Welcome to the future of media. I’ve been in this business for more than 10 years, and the amount of change we’ve seen in the last few months has been astounding. Between changing customer preferences, completely new media types, the impending loss of cookie tracking, and managing mountains of...

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Financial Services Redefining Contact Center Operations for a Remote Workforce
Remote work isn’t going away. According to Gallup, 51% of U.S. employees were working remotely as of May 2021, and 35% of them intended to stay remote in the future. Many contact centers had some type of work-from-home capability before the pandemic, but few had fully invested in a 100% remote...

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Healthcare & Life Sciences Improving Care Through the Patient Contact Center
Customer satisfaction matters just as much in the healthcare industry as any other. Often, the patient contact center (PCC) is a patient’s first experience with a provider or organization, and can set the tone for the rest of the relationship. On average, most health systems lose between 10-20% of...

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CalendarAnything CalendarAnything LWC Brings New Functionality and Zoom Integration
Silverline, creator of the #1 Salesforce calendar app, CalendarAnything, announced today that their Lightning Web Component now integrates with Zoom, making Salesforce calendar sharing easier than ever before. “A CalendarAnything integration with Zoom streamlines how your team schedules, starts,...
