The Silverline Blog
Industry insights, Salesforce news, and more
Industry insights, Salesforce news, and more
Reading time: 4 minutes
Picture this: You’re an accomplished, experienced and certified Salesforce Administrator. You know your team needs to be able to quickly and accurately generate quotes for orders within Salesforce. You’ve worked tirelessly to vet business requirements and selected Salesforce as your Configure Price Quote (CPQ) vendor of choice. You’ve done the Trailhead; you’ve implemented all standard...
Reading time: 4 minutes
It’s time to fix the Marketing vs. Sales dynamic once and for all. For the near 20 years that I have been involved in Life Sciences as a marketer, everyone in the industry has discussed, analyzed, and problem-solved the dynamics of marketing and sales roles in engaging Health Care Professionals (HCPs) and growing the business....
Reading time: 4 minutes
Building a 360 ecosystem of care is no small undertaking. Once you’ve improved on your past standards and expanded your network of consumers and peers, it’s important to ensure your newfound relationships start and stay strong. Elevated experiences through higher engagement Going to the doctor, staying at a hospital, undergoing surgery — none of these...
Reading time: 3 minutes
We’ve all been affected by the rise of Covid-19 and its resulting changes to our family and working dynamics. Beyond the impact individuals and communities have experienced due to the Coronavirus pandemic, hospitals and providers have been hit hard as they not only try to save lives, but save their livelihoods. In the US alone,...
Reading time: 4 minutes
In our quest to create a true ecosystem of care in the health and life sciences industries, we established the importance of connecting data. But what good is great data when shared in small circles? To really build an ecosystem, we need to make sure data is available to the care teams that need it...
Reading time: 2 minutes
Last week, Silverline hosted Sean Murray, Regional Vice President, East at MuleSoft in conversations about integration in digital transformation as a part of our WFH series. Joined by Silverliners Gean Martinez, Jill Harrison, and myself — the group focused on the importance of keeping people (both employees and consumers) at the forefront of changes with...
Reading time: 4 minutes
At any given time, a salesperson somewhere is probably talking about trying to grow their pipeline. Why? Because a sales pipeline represents the total dollar value of potential deals that could result in revenue for the business. This number, in turn, helps salespeople and sales managers understand whether or not they’re prepared to hit their...
Reading time: 4 minutes
There’s a lot of talk these days about customer 360, and focusing on all the aspects of customer care in healthcare and life sciences. This is such an important step forward in improving the industry — but what if there were more? What if instead of just the consumer, it was an entire 360 ecosystem,...
Reading time: 4 minutes
Founded in 1975, Comprehensive Health Services (Caliburn-CHS), a Caliburn Company, is one of the nation’s largest and most experienced providers of workforce medical services. They partner with commercial companies and the U.S. government to implement and manage cost-effective, flexible, and customized medical programs for large and dispersed workforces. Already a Silverline client, when the Coronavirus...
Reading time: 5 minutes
We have been hard at work over the last six weeks helping our clients make the transition to remote work — and sharing all the ways we’ve built our company culture to empower remote operations. So many of our financial institutions have experienced mandatory shelter-in-place orders, branch closures, an exponential increase in SBA and PPP...