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Make your Salesforce data clean, governed, and semantically structured to accelerate AI decision-making instead of automating confusion.
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Around the Office Silverline Office Tour: Chicago
Continuing on our Silverline Office Tour, our next stop is Chicago. Four Silverliners — Scott Rojas, Lizz Hellinga, Andy Mack, and Thomas Lentz — took a break from their busy days to share what it’s like to work in the windy city. First things first: Who are you and how long has Chicago been your...
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Insurance The Top 5 Insurance Trends You Should Know
In the age of digital transformation, insurance companies are making major moves to up their industry’s ability to meet customer and employee needs. Here are five top trends working their way through the world of insurance. Trend #1: Value and efficiency throughout the customer journey We’ve all...
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Healthcare & Life Sciences An Introduction to Life Sciences Solutions from Silverline
Several trends have converged to make patient engagement key to the success of Life Sciences companies. Patients increasingly expect to collaborate in their care with the same convenience and choice that they enjoy with other consumer companies. Engaging patients is essential, as reimbursement...
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Salesforce Platform How to Become a Salesforce Consultant When You’re Not Already a Salesforce Consultant
As someone who has been in the Salesforce ecosystem for over 12 years, I had always thought one day I would love to be a consultant. The ability to work on multiple Salesforce implementations for many different clients in a vast array of business verticals really appealed to me. I’ve always loved...
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Provider Consumerization of Healthcare: Using Technology to Keep Up
In working for Silverline, I am lucky to have a role that lets me guide organizations in understanding how their business operations can better align with patient’s changing expectations. Organizations are quickly finding themselves wondering where, why, and how patients are choosing...
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Navigator How to Move as Quickly as Today’s Young Workforce with Salesforce
Salesforce has always been on the cutting edge. When Salesforce launched in 1999, it was not the platform it is now. But its innovative approach for software as a service revolutionized the way the world does business. These were the days of ads like “You can be up and running on Salesforce in 30...
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Financial Services My Salesforce Journey: Sixteen Years of Leading and Learning
If you are lucky enough to have met the love of your life, you probably remember certain details about your meeting – where you were, what they were wearing, what they said. My introduction to Salesforce was similarly memorable. In 2003, I was working in sales operations for a Fortune 500 company...
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Financial Services 6 Trends to Watch in Banking: Meeting Customer Expectations with Insight and Analytics
From AI to APIs, the banking industry is constantly changing. Ensure your organization is prepared to meet your most pressing customer needs with these 6 important banking trends. 1. Removing friction from the customer journey Banks need to shift the goals of digital transformation from cost...
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Around the Office Three Journeys from Intern to Full-Time Employee at Silverline
I’m Ashley Gray, a Corporate Marketing Associate at Silverline — but my career at Silverline began with an internship over the last year. I sat down and spoke with Chris Clark and Arianne Sirow. Chris is currently a Delivery Operations Analyst who attended the Loyola University Chicago....
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Around the Office Beyond STEM: Redefining What it Means to be a Woman in Tech
Throughout my career, I’ve held many different titles encompassing many different industries and specialties. I have a very dynamic background – I can do a wide array of things with the many skills I’ve honed over the years. A storyteller by nature, I use both written and spoken word to form...
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Healthcare & Life Sciences Creating a Donation Management Platform for Project Sunshine
When a young family member or friend is undergoing medical treatment, there is uncertainty, fear, and a great deal of the unknown. Although true relief doesn’t come until young patients are home with a clean bill of health, small doses of comfort can sometimes be found along the way. Enter Project...
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Marketing How Salesforce Kept Me from Marketing into a Void
Throughout my writing career, I’ve worked in marketing and creative for companies in healthcare, banking, and insurance industries. Each had their unique quirks and charms when it came to marketing (both in B2B and B2C) but certain pain points persisted across all industries — Who were we talking...
