Enabling connected data and targeted communications with donors and volunteers
Project Sunshine had been using an NPSP Enterprise edition of Salesforce Sales and Service Clouds to track volunteer information and program activities. But their team needed greater optionality, personalization, and a 360-degree view — in the form of personalized pages for donors and volunteers, marketing automation, targeted campaigns, and more.
Hear from Project Sunshine’s Executive Director and Director of Corporate Partnerships,Whitney Namm Pollack and Katy Kienitz, respectively, about the journey from disparate data to extensive, company-wide automation that makes connecting with donors and volunteers easier than ever.