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The Accidental Admin (Feat. Candice Ollila)

Not unlike Frodo stumbling upon the One Ring or Tim Allen becoming the big man in The Santa Clause, sometimes you don’t choose to become a Salesforce administrator — sometimes, it chooses you. SVP Technical Product Owner of Salesforce and Document Management Solutions at Associated Bank, Candice Ollila calls in from Green Bay to share advice for new admins, discuss the challenge of “tech debt,” and guiding end users toward adoption.

Episode 16 Highlights

How siloed processes inevitably lead to siloed reporting, and why it’s important to unlock data and standardize reporting for the benefit of all teams at all touch points

How the most important advocates for CRM adoption within an organization can come from roles well outside of IT — namely, the product owners that most directly feel its impact

Release management and change management, and why bi-weekly sprint reviews with business partners can help iron out wrinkles before they occur

Hosts and Guests

  • JP Owens

    Managing Director, Banking and Lending, Silverline

    JP Owens partners with banks and credit unions to help them identify new ways to leverage technology solutions that drive transformation, growth, and measurable ROI. JP formerly served as the Director of Digital Product Experience at First Financial Bank, where he led multiple functional teams within the Digital organization and was responsible for vision, delivery, and execution across Digital channels.

  • Elliott Spence

    Principal Consultant, Silverline

    Elliott Spence is a Solution Architect at Silverline with eight years of experience designing and implementing Salesforce Solutions. Prior to Silverline, Elliott was a Senior Digital Product manager with First Financial Bank, where he grew the Salesforce practice to over 1,600 users and led the Salesforce implementations to Marketing, Customer Service, Retail Bank, and Mortgage. 

  • Candice Ollila

    SVP Technical Product Owner, Associated Bank

    Candice Ollila leads a team focused on developing scalable Salesforce and Document Management solutions that enable product teams to effectively build reliable products on the platform, providing optimized business processes that aid business lines in meeting their strategic goals.

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