Salesforce Patient Access Solutions
Achieve more with an access center designed to improve patient engagement and loyalty while enhancing agent efficiency
Achieve more with an access center designed to improve patient engagement and loyalty while enhancing agent efficiency
Patients have come to expect the same experience in healthcare that they get in their daily lives as consumers, so providing a great patient experience is more important than ever.
Patient access centers are especially scrutinized: patients want quick and convenient resolutions to their questions and concerns, while also imparting knowledge on how to better their health. They expect the agent on the other side to know who they are and have access to the information their provider already has about them. And finally, they expect the agent to tailor the conversation to their needs.
With a patient access solution where agents have a 360 degree view, all of this is possible.
Healthcare providers are often faced with difficulty understanding the unique touch points for a patient within the healthcare system. A successful patient access center requires a comprehensive view into patient data, such as claims, social media, website utilization, and overall patient satisfaction, to create a connected and enhanced experience.
Further, many of the processes that help improve the overall experience for patients and increase efficiency, are split across separate systems or applications. Such areas include: call scripting/guidance, scheduling, referral management, insurance verification, nurse triage, care coordination, provider network management, and more.
This negatively impacts agent productivity and user experience, causing:
By leveraging a single platform, like Salesforce, to view this data, agents and coordinators can streamline inquiry/case/incident resolutions and provide more on the first call, with full visibility into patient interactions and provider relationships. Leveraging the data in Salesforce, they can turn incident calls into opportunities, and agents can identify care gaps to set additional appointments and provide a highly personalized, seamless patient experience. This will ultimately lead to higher patient satisfaction and better health outcomes.
Happy healthcare worker waving while working at medical call center.
Get a single, 360 degree view of the patient and provider. Construct agent-centric views and workflows so agents see the most relevant information.
Effectively consume, manage, and route inbound and outbound referrals to minimize leakage.
Meet your patients in their preferred channels of communication (including phone, email, chat, and text) to increase engagement and satisfaction.
Create a provider directory with all necessary data for optimal patient-provider match and quick scheduling.
Allow nurses to navigate members and patients to the most appropriate level of care based on Schmitt-Thompson protocols
Enable your call center agents with condition-specific knowledge. Propose Next Best Actions to maximize value per call.
Connect patients to the right agents more quickly. Deflect calls and set up self-service options to reduce call volume and increase satisfaction.
Track calls, patient satisfaction, and clinical metrics to validate your investment and create business insights.
Silverline builds patient access solutions on the Salesforce platform, using Salesforce Health Cloud, Marketing Cloud, AppExchange Partners, and other platform capabilities to create a customized, yet best-practice-proven, solution to fit your needs.
Many healthcare providers use point solutions to address specific needs, and while this can create value in the short-term, it creates long-term challenges with siloed data, lack of interoperability, inconsistent user experiences, and minimizes overall adoption and value.
By working through a single enterprise platform, and integrating specific applications — either at a data or workflow level — providers can achieve a 360-view of patients, allowing agents to view data through a single pane of glass and improving agent productivity. It also allows providers to continue to improve their digital health experience through improved patient access, patient engagement, physician relationship management, care coordination, gaps in care, and more.
Learn more about how Silverline can help you get started with our patient access solutions.