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Salesforce Marketing Cloud

Reach your customers, at scale, on any device or channel

Why Marketing Cloud?

Marketing Cloud allows you to connect with your customers (both B2C and B2B) through personalized and targeted messaging. Marketers can quickly create and tailor content specific to each customer across email, advertising, mobile, e-commerce, social media, customer communities, and more. 

Salesforce’s State of Marketing report confirms that 84% of marketers use AI, a number that will only grow in years to come. 

Marketing Cloud’s artificial intelligence gives you the power of predictive recommendations to identify the customers most likely to engage with you and send them on personalized one-on-one journeys.

Salesforce Marketing Cloud - Stacked

What Salesforce Marketing Cloud provides

As your current and potential customers navigate a series of "new normals," interactions involving personalized, empathetic engagement have never been more critical. Marketing Cloud allows your team to deliver content that resonates with an individual's unique needs, and invites continued interaction.

Harnessing the power of Salesforce

The shift to digital is more important than ever. Built as a completely digital-first platform to meet customer, client, and user needs, Salesforce Customer 360 brings together sales, service, marketing, commerce, custom apps, analytics, and more.

Salesforce has also built core technologies like mobile, AI, workflow, app builder, communities, voice, and the highest security levels into every app on the platform, allowing the user to leverage the newest technologies quickly. Salesforce customers to any business, it’s a trusted, scalable, flexible platform that will ultimately deliver the ROI your business needs right now.

Marketing Cloud Team Meeting

Why partner with Silverline on your Marketing Cloud journey?

A rapidly changing business landscape, innovations, and disruptions reflect the need for digital transformation. Customers expect an experience that is simple and intuitive to interact with your organization.

Silverline tailors digital transformation solutions to meet your needs. From strategy and implementation to managed services, we guide our clients to success — enabling continuous value with the Marketing Cloud and Salesforce platform. 

We leverage best practices acquired through more than a thousand implementations, with a team of professionals with profound, varying experiences in consulting and technical roles. We know Marketing Cloud, and we’re ready to combine your needs with the power of the platform.

Marketing Cloud Planning

A Customized Multi-channel Solution to Better Serve CareMount Medical Patients and Staff

CareMount Medical wanted a single source of truth — a solution that would streamline the process and save both patients and staff valuable time and simplify the patient journey. Silverline helped CareMount implement Marketing Cloud to help improve their patient experience and increase the operational efficiency for their team with a multichannel, personalized solution. Marketing Cloud helped communicate follow-up care reminders, preventative care outreach, and referrals.

Read the full story here
CareMount Medical

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