The Mphasis Silverline Blog
Industry insights, Salesforce news, and more
Industry insights, Salesforce news, and more
Reading time: 3 minutes
I have been working with Marketing Cloud (aka ExactTarget) for about 5 years and decided it was finally time to take my Marketing Cloud Email Specialist exam, but had no idea where to start. While Salesforce provides great materials for those who choose to take the exam, most people find that combining those materials with...
Reading time: 2 minutes
Recently, Salesforce (SF) introduced two new features that will become part of a developer’s arsenal, SF DX & The Lightning API. While Salesforce’s main focus is to improve and create new features on the Salesforce platform itself, it also makes the effort to make custom development easier and extend the platform to other frameworks. Previously,...
Reading time: 5 minutes
Who: Julia Squiers Position: Business Analyst Start Date: Originally, I started in February 2015 as a Marketing Intern, then participated in the Silverline Academy in the summer of 2015 and started as a Business Analyst in July 2015. Fun fact: I have flown a plane. For my 21st birthday, I got a class bundle to...
Reading time: 2 minutes
Silverline came together to construct customized high-end, remote controlled (RC) racecars which were donated to NYU Langone Medical Center. Silverline employees worked with Impact 4 Good, a company that focuses on team building programs that give back to communities. The activity began with a facilitator explaining that teams must compete in an interactive, tablet-based trivia...
Reading time: 5 minutes
When we engage with new clients that are considering rolling out Salesforce for their users, we field tons of questions related to data. It’s one of the top concerns of users and executives alike – and it should be! It’s one of the most important aspects of planning for your implementation. When your users and management...
Reading time: 2 minutes
Silverline is gearing up for another exciting week in Louisiana at the New Orleans Entrepreneur Week. This will be our seventh consecutive year sending a volunteer team of consultants and technology experts. Last year, the conference hosted over 13,000+ entrepreneurs and 185 organizations. NOEW is a nationally-recognized festival of entrepreneurship that celebrates and supports the...