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Healthcare & Life Sciences 2026 Salesforce Trends Enhancing Engagement in Healthcare
2025 was a rollercoaster year for the healthcare & life sciences industry, and major shifts in the regulatory environment will have a direct impact on healthcare delivery for both providers and payers in 2026. This is in...

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Healthcare & Life Sciences Azurity Pharmaceuticals Implements Salesforce to Drive International Growth
Mphasis Silverline’s CEO, Suresh Subbiah, and Senior Director, Sreeram Chakrapani, joined Ali Sharif, Global VP of CX Strategy & Digital Transformation at Azurity Pharmaceuticals, to discuss the evolving landscape of...

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Healthcare & Life Sciences Team Schedule Visibility for Tracking Medical Device Procedures
Learn how this medical device organization took a product need to Silverline and created new possibilities for all CalendarAnything users.

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Life Sciences Innovating Pharma and Medtech with Salesforce Life Sciences Cloud
The pharmaceutical and medtech industries are tackling some of the toughest challenges in healthcare, from improving patient care to navigating complex regulations. Salesforce Life Sciences Cloud is stepping in as a powerful...

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Healthcare & Life Sciences Don’t Miss These Dreamforce 2022 Healthcare Sessions
Believe it or not, this year Dreamforce is celebrating 20 years. What started as a small gathering of 1,000 Salesforce customers in San Francisco for the first-ever Dreamforce has since become the largest software conference in...

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Healthcare & Life Sciences How to Revitalize Patient Centricity in Pharma
Patient centricity. Patient-focused medicine. Patient-centric approaches. These words have become so overused in the pharmaceutical industry that it’s hard to remember what they really mean: leading with empathy when it comes...

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Healthcare & Life Sciences Silverline Hires Top Healthcare Professionals, Further Strengthening Team and Preparing for Next Growth Phase
Press Release NEW YORK, NY— December 15, 2020—Silverline, a Salesforce Platinum Consulting Firm headquartered in New York City, announced Rajesh Madhawarayan, Matthew McCrea, Cheryl Gibson, and Jill Winegar have joined the...

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Healthcare & Life Sciences The Secret Ingredient to a Successful Patient Support Program
As the complexities of pharma medications and access to them grows, it’s more important than ever to improve capabilities for adherence and compliance as you build a complete patient experience — all delivered through a...

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Healthcare & Life Sciences 4 Ways Salesforce Improves your Team’s Medical Device Sales Process
The medical devices industry is complex in more ways than one. With complicated instrumentation and devices for diagnosis, monitoring, or working with diseases and disabilities, as well as juggling regulations, providers,...

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Healthcare & Life Sciences How to Build a Better Pharma Marketing Readiness Strategy
Bringing new treatments to patients in dire need of additional options is why those of us who work in life sciences do what we do. Whether it’s a desperately needed vaccine for a contagious disease, new research on side effects...

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Healthcare & Life Sciences 7 Pharmaceutical Industry Trends for your 2021 Marketing Strategy
As we all look to 2021, what are the pharmaceutical industry trends to build into your life sciences marketing strategy? Pharmaceutical, biotech, and life sciences companies bring life-changing medicines to a highly regulated...

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Healthcare & Life Sciences How Can You Best Align Your Pharma Marketing and Sales Teams?
It’s time to fix the Marketing vs. Sales dynamic once and for all. For the near 20 years that I have been involved in Life Sciences as a marketer, everyone in the industry has discussed, analyzed, and problem-solved the...

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