The Mphasis Silverline Blog
Industry insights, Salesforce news, and more
Salesforce Platform
What Salesforce Summer ’17 has in store for Marketing Cloud
Reading time: 2 minutes
It’s time for another Salesforce release and you know what that means, lots of cool new features and updates to multiple clouds! The new updates went into effect in June so let’s dive into what Marketing Cloud has to offer with the new additions from the Summer ’17 release. Some of the features I’m most...
Healthcare
Salesforce 2017 Connected Patient Report: Patient/Member Communities
Reading time: 2 minutes
In May 2017, Salesforce commissioned its 2017 Connected Patient Report survey to understand how “Americans communicate with their healthcare providers, insurance payers, and pharmaceutical Firms.” I recently discussed the overall results in the context of the Silverline Healthcare Accelerator Patient Contact Center. Now, I’d like to share with you Silverline’s Patient/Member Community templates. Less than...
Dreamforce
Dreamforce 2017 Registration is open
Reading time: < 1 minute
In case you missed it yesterday, registration opened for Dreamforce 2017 November 6-9, 2017. Our team is really looking forward to the 2,700+ sessions to help every role in every industry succeed, the opportunity to get hands-on with the latest product innovations, and 170,000 Trailblazers to learn from! If you plan on attending, we have...
Healthcare
Salesforce 2017 Connected Patient Report: Patient/Member Contact Center
Reading time: 2 minutes
Salesforce commissioned its 2017 Connected Patient Report survey to better understand how “Americans communicate with their healthcare providers, insurance payers, and pharmaceutical Firms” and get their thoughts on emerging technologies such as artificial intelligence. The survey was completed in May 2017 and included Americans with a primary care physician (PCP) and health insurance. The results...
Financial Services
CommunityAmerica Credit Union and Silverline Grow Member Insight
Reading time: 3 minutes
Silverline and CommunityAmerica Credit Union recently partnered to implement an enterprise-wide CRM geared towards credit union success. The solution has enabled CommunityAmerica Credit Union to increase visibility into its member relationship, become more collaborative, and streamline business processes. Facing a Challenge Head On CommunityAmerica Credit Union (CACU) lacked an easily accessible, true 360-degree view of...
Media & Entertainment
What is Einstein’s “Jeopardy” moment?
Reading time: 3 minutes
Besides the flying car, few science fiction staples are as long-overdue as Artificial Intelligence. While it’s been a couple years since we saw IBM’s Watson dominating on Jeopardy, AI seems conspicuously absent from our everyday lives, even if there’s a lot going on behind the scenes. With the name alone, Salesforce has set some pretty...
