The Silverline BlogExpert Salesforce tips & tricks, articles and musings. Sprinkled with fun.

Author: Silverline Team

A Day in the Life: Kathleen Ferrie

A Day in the Life

Job Title: Sr. Director of Marketing Start Date: January 2014 What is a fun fact or something interesting about yourself? I was on an episode of Cash Cab with my mother, godmother, and a friend. Our episode was entitled “A Group of Overly Excited Women” and yes, we won. What is your position at Silverline? As the Sr. Director of Marketing, I’m the head of the marketing team. I oversee our brand and internal communications as well…
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Global Accessibility in Tech: Designing with Users in Mind

Salesforce Platform

By Emily Saka, UI/UX Designer and Sean Ward, Instructional Designer R&D Here at Silverline, we build Salesforce solutions that are used by thousands of people around the world. It’s a big honor, but also a big responsibility. As our user base grows, we need to ensure that our solutions not only help our clients work faster and smarter, but are also usable for everyone who needs to work with them. To support these clients, we…
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A Day in the Life: Amanda Hill

A Day in the Life

Job Title: Sr. Engagement Manager Start Date: March 2018 What is a fun fact or something interesting about yourself? I’ve been a Krav Maga practitioner for over four years! What is your position at Silverline? I’m a Senior Engagement Manager at Silverline. The cornerstone of my role is relating to people, whether they’re a client or a part of my project team. When you can understand the person, you have a much better understanding of their…
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A Day in the Life: Michael Koerner

A Day in the Life

Job Title: Banking Solutions Lead Start Date: September 2018 What is a fun fact or something interesting about yourself? I can solve a Rubik’s cube in under five minutes! What is your position at Silverline? I’m a banking solutions lead. I would describe it as being an industry expert in banking, go-to-market strategy, industry best practices, solutions, and design. What does your average day look like? Talking to customers and prospects about the art of the…
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A Day in the Life: Thomas Lentz

A Day in the Life

Job Title: Director of Mortgage and Lending Solutions Start Date: July 2017 What is a fun fact or something interesting about yourself? I have a weird memory for songs and movies.  If you play a song or say lines from a movie I have seen, there’s a better than fair chance I’ll be able to say the next line. What is your position at Silverline? I’m the Director of Mortgage and Lending Solutions. I work with…
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A Day in the Life: Fred Cadena

A Day in the Life

Job Title: VP of Financial Services Go To Market Start Date: July 2017 What is a fun fact or something interesting about yourself? I love to scuba dive! There is nothing like the feeling of being weightless underwater and seeing all the wondrous life from little nudibranchs to big sharks and stingrays, it’s amazing. What is your position at Silverline? I’m the VP of Financial Services Go To Market, I’m responsible for uncovering opportunities & pipeline…
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A Day in the Life: Angie Lingk

A Day in the Life

Job Title: VP of Sales Effectiveness Start Date: May 2015 What is a fun fact or something interesting about yourself? I ice skated with Disney on Ice when I was little! What is your position at Silverline? I’m VP of Sales Effectiveness. I would describe it by saying it’s my team’s job to support the industry and sales team. We do that through a lot of collaboration with leadership, subject matter experts, and many teams here at…
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Understanding Salesforce Shield Platform Encryption

Help & Training

By Rob Burkett, Principal, Banking & Credit Union Solutions and Greg Grinberg, Director of Technology Salesforce Platform Encryption offers financial institutions the benefit of an additional level of security without the tradeoffs that come with standard encryption. In our previous post, How to Get the Most Out of Salesforce CRM Platform Standard Security Tools, we reviewed which out-of-the-box Salesforce security features are most beneficial to financial institutions and how to leverage them to their fullest…
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A Day in the Life: Ashley Gray

A Day in the Life

Job Title: Marketing Intern Start Date: August 2018 What is a fun fact or something interesting about yourself? I go to the Fashion Institute of Technology and I’m graduating in May with a degree in International Trade and Marketing! I’m also vegan and want to note that the office caters to vegans tremendously! What is your position at Silverline? I’m the marketing intern! I would say it’s the all-hands on deck type of position. I work closely…
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How to Get the Most Out of Salesforce CRM Platform Standard Security Tools

Help & Training

By Rob Burkett, Principal, Banking & Credit Union Solutions and Greg Grinberg, Director of Technology When it comes to CRM platforms, security is a must for industries that handle a high volume of personal data from both customers and business alike. Within the realms of Financial Services, security extends beyond the need for complex passcodes. An entire ecosystem of industry regulation exists that must fit into any CRM platform for it to be financially viable…
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