The Mphasis Silverline Blog
Industry insights, Salesforce news, and more
Salesforce Platform
The Top 14 Features of Salesforce Summer ’22 Release
Reading time: 9 minutes
Salesforce has three releases a year: Spring, Summer, and Winter. With each release, Salesforce has hundreds of pages of release notes. Silverline has spent time testing out the different features and here are some of the most important new ones that have arrived with the Salesforce Summer ’22 release: 1. New product names If you...
Salesforce Platform
Slack Enterprise Grid Transforms Silverline’s Communication and Collaboration
Reading time: 3 minutes
Here’s some irony for you: the story you are about to read was fully developed and created within Silverline’s Slack workspace. Our #slack_blog channel is where we collaborated on all the details of this article. But we haven’t always relied on Slack for our internal collaboration. Back in 2017, Silverline had been using Skype for...
Salesforce Platform
7 Essential Tools and Processes for Successful DevSecOps
Reading time: 6 minutes
When deciding what tools and processes to adopt for your digital transformation, you need to keep DevSecOps front of mind. If you evaluate the security risks in your existing or planned development and release process, you can make sure the right tools and processes are in place to mitigate these risks. First, evaluate your process...
Salesforce
The 5 Phases of an Effective DevSecOps Process
Reading time: 5 minutes
Last week, we looked at the people and technology you need to build a strong DevSecOps foundation for your organization, and the importance of having a Center of Excellence (COE) with a clear, actionable charter. Your DevSecOps charter should define in detail how you expect your COE team to engage security throughout the development lifecycle....
Salesforce Platform
Intro to Salesforce DevSecOps: What You Need to Know
Reading time: 6 minutes
Over the last few years, more and more Salesforce teams have been moving away from org-based development towards DevOps, so they can collaborate more easily, manage multiple workstreams, and deliver projects quickly and incrementally. Ultimately, DevOps enables teams to get more value out of Salesforce for their businesses. As DevOps has become more familiar to...
Media & Entertainment
Getting Started with Advertising Agency Automation
Reading time: 4 minutes
Ad Age holds its annual Small Agency Awards to honor small, independent agencies with teams of 1 to 150 people that are not part of the behemoth holding agencies like WPP or Interpublic Group. In the past couple of years, Ad Age has put its awards focus on small agencies that have excelled despite the...
Media & Entertainment
Salesforce Media Cloud vs. Sales Cloud: What’s The Difference?
Reading time: 4 minutes
Salesforce’s vast number of choices across its product lines can feel overwhelming. It is helpful that Salesforce has products that range from general to customized across various industries and needs. Still, companies often don’t know where to start or have a true understanding of which products will fit their particular needs. We see this sense...
A Day in the Life
A Day in the Life: Aaron Uttley
Reading time: 2 minutes
Job Title: Senior Salesforce Consultant and Analyst Team Lead, Media and Entertainment Start Date: October 2015 (right after Thanksgiving!) Tell us a fun fact or something interesting about yourself: I’m a huge live music fan. The best part of living in Toronto (aside from the food!) is all the small venues hosting live shows — there’s...
Data and Integrations
A Beginner’s Guide to Salesforce MDM
Reading time: 3 minutes
One of the most common questions that we get asked is what is MDM, and how does it fit in the Salesforce world? MDM stands for Master Data Management. To put it simply, it means creating a single source of truth, or one master “golden record” for all versions of a record across all systems....
Media & Entertainment
The Rise of Retail Media: How Stores Became the Next Big Thing in Advertising
Reading time: 4 minutes
Have you been to a Walmart lately? It is estimated that 90% of America shops at Walmart. There are approximately 150 million weekly visitors to Walmart stores and its digital properties. That’s just bananas! Literally. The retailer sells more than 75 million products, and bananas are Walmart’s top-selling products. Walmart is a prime example of...
