The Silverline Blog
Industry insights, Salesforce news, and more
Industry insights, Salesforce news, and more
Reading time: < 1 minute
Mphasis Silverline announced today that Rachel Brean will take on an expanded role as Managing Director, Head of Sales. She will be responsible for driving sales growth on a global scale, showcasing how our industry-leading solutions on the Salesforce platform can help clients achieve their business goals. “Rachel brings a rich combination of client-facing business...
Reading time: 2 minutes
CalendarAnything users can work with their Salesforce-integrated calendars right from their mobile phones using the Salesforce mobile app. Salesforce mobile users with CalendarAnything can even access their calendars offline. The offline feature enables you to view calendars and records that were loaded during your last session, even after you have lost your internet connection. This...
Reading time: 3 minutes
Enabling Leadership (EL) is a Global Non-Profit Organization that runs programs using music, football, and Lego to enable children to have experiences and opportunities to learn leadership and life skills first hand. EL relied on a very basic system of tracking donor leads (individual and corporate) and recording donor data and donations using spreadsheets and...
Reading time: 2 minutes
Mphasis Silverline announced today that Jacob Hayes will take on an expanded role as GTM Lead for Data Cloud and AI. Jacob joined Mphasis Silverline in September 2022, and has been instrumental in helping businesses harness the power of Data Cloud, Personalization, and AI to truly understand their customers and deliver personalized experiences that foster...
Reading time: 4 minutes
In today’s rapidly evolving financial landscape, data is the lifeblood that fuels decision-making, drives innovation, and fosters customer trust. Financial institutions, ranging from banks and credit unions to insurance companies and investment firms, are entrusted with vast amounts of sensitive data, including customer information, transactional data, and market insights. Organizations rely on platforms like Salesforce...
Reading time: 4 minutes
While much of the media and entertainment industry is still recovering from the major losses of the past few years, music stands out as one area that is actually growing stronger every year. According to IFPI’s Global Music Report, global recorded music revenues increased by 10.2% in 2023 and total trade revenues reached $28.6 billion,...
Reading time: 5 minutes
The U.S. healthcare industry spends almost $4 trillion a year, and administrative spending is nearly one-quarter of that total cost. Combine that with a crisis-level labor shortage and you end up with an economic landscape that has organizations desperate to cut costs and do more with less — all without compromising the patient experience. Thankfully,...
Reading time: 4 minutes
When it comes to digital maturity, 67% of insurance companies are still stuck at the traditional level according to Forrester’s Future Fit Survey. They aren’t taking advantage of technology to connect their siloed systems and automate their manual processes, making it difficult to meet customer demands and stay competitive in the marketplace. In our recent...
Reading time: 4 minutes
Fraud continues to plague financial institutions. According to the Alloy State of Fraud Benchmark Report, a massive 91% of financial institutions across all sizes and segments reported increased fraud rates. Almost three-quarters of financial institutions lost over $500K to fraud in the past year. And while 67% of financial institutions have over half their workforce...
Reading time: 2 minutes
An issue that we commonly hear is that ad sales organizations often struggle with early-stage sales pipeline recognition and reporting. The creation of a media plan can be a time-consuming process involving multiple teams, and is often put off until the end of a deal cycle. This leads to an underreported or inaccurate sales pipeline...