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Media & Entertainment Mphasis Silverline and Placements.io Partner to Automate Digital Media Workflows
As both traditional publications and retail media networks continue to evolve, media and entertainment organizations are struggling to maintain data across disconnected systems and ensure a seamless sales process. Sales reps...
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Salesforce Platform How Salesforce’s Informatica Acquisition Enhances AI and Data
Last month, Salesforce announced the acquisition of Informatica in an $8 billion deal. In the official statement, Marc Benioff, Chair and CEO of Salesforce, said: “This combination brings together Salesforce’s Einstein and...
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Media & Entertainment How the AdFund Accelerator Streamlines Media Campaign Funding
With the rapid growth of retail media networks around the world, retailers are taking on new responsibility to manage a variety of different types of ad campaigns for their vendors. As we remarked at the top of the year in our...
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Banking Achieve Seamless nCino Book-to-Core Integration with MuleSoft
When dealing with as many different technology systems as banks do, integration is the only way to guarantee that data is unified across the organization. Platforms like nCino enable faster onboarding, loan origination, and...
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Media & Entertainment 5 Agentforce Use Cases to Accelerate the Ad Sales Cycle
2025 is shaping up to be a year of immense change across industries, and media organizations need to adapt to stay ahead in a rapidly changing advertising landscape. When we look at traditional large media entities, there is a...
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CalendarAnything Caesars Entertainment Streamlines Salesforce Scheduling with CalendarAnything
Since its beginning in Reno, Nevada, more than 80 years ago, Caesars Entertainment has grown through the development of new resorts, expansions, and acquisitions, and now operates on four continents. Caesars Entertainment, Inc....
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Data Cloud Leverage Unstructured Data in Salesforce Data Cloud to Power AI Processes
In the AI-driven era of customer engagement, data isn’t just fuel — it’s the engine. But AI models are only as powerful as their data. The rise of generative AI, machine learning, and predictive analytics has increased demand...
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Life Sciences Innovating Pharma and Medtech with Salesforce Life Sciences Cloud
The pharmaceutical and medtech industries are tackling some of the toughest challenges in healthcare, from improving patient care to navigating complex regulations. Salesforce Life Sciences Cloud is stepping in as a powerful...
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Media & Entertainment 2025 Retail Media Advertising Trends Driving Growth
We’ve been keeping an eye on the rise of retail media for a few years now, but not even we could have predicted just how much the industry would grow in such a short period of time. Reports forecast that by 2027, retail media...
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Insurance Transforming Insurance Brokerage Software with Salesforce
The insurance brokerage industry has always been dynamic, adapting to new market demands, client expectations, and technological innovations. But with legacy systems holding many brokerages back, the need for a transformation...
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MuleSoft Automate Your Document Processing with MuleSoft IDP
When it comes to making healthcare decisions, providers rely on laboratory testing to determine their treatment plans. The CDC estimates that roughly 70% of healthcare decisions depend on laboratory test results, so it’s vital...
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Insurance How Agentforce is Optimizing AI for Insurance Agents
Insurance carriers have been some of the quintessential pioneers of AI, from advanced mathematics modeling in the days of paper policies to machine learning and, in more recent years, artificial intelligence supporting...
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