The Silverline Blog
Industry insights, Salesforce news, and more
Industry insights, Salesforce news, and more
Reading time: < 1 minute
Silverline’s recent webinar “Stop Chasing the Customer: Building Relationships with a Unified Digital Platform” took viewers through Salesforce’s Financial Services Cloud (FSC) to share how this solution provides banks and credit unions with proven best practices for: Customer and member relationship management capabilities including campaign management, customer segmentation and householding. Seamless cross-sell intelligence with leads and...
Reading time: 4 minutes
In today’s climate, many industries within Financial Services face a common scenario: trying to compete amongst national institutions with limited resources. As you look to revolutionize business processes, one factor that is important to consider is the adoption of modern technology. Historically, smaller financial institutions that are beginning their journey to the digital landscape aren’t...
Reading time: 3 minutes
Silverline believes in taking a patient journey approach to oncology navigation. The journey doesn’t start with diagnosis, but rather with educating PCP’s, Specialists, ambulatory facilities, and consumers about the programs and services available if a patient or a consumer is suspected to have cancer. Patients should not feel like they have to navigate cancer...
Reading time: 4 minutes
For many of us that have been involved in healthcare over the past twenty years, we have seen a continued focus on two key priorities: improving the quality of care and decreasing its cost. In recent years, we have added improving the patient and clinician experience creating the Triple Aim. Looking back in time, in...
Reading time: 2 minutes
During the WITness Success Conference in Denver Colorado last week, attendees were presented with a powerful keynote delivered by the gritty and graceful Leah McGowen-Hare. Leah, who holds an MSEd and is a Senior Director at Salesforce, motivated and inspired a diverse roomful of nearly 200 professionals as she articulated the meaning and concepts of...
Reading time: 2 minutes
Rivalries exist across every competitive landscape and CRM is no different. When you’re looking for a robust CRM with the best feature-set for your business, the two most notable players are Salesforce and Microsoft Dynamics 365. How do you choose one over the other? This decision is important as you provide the right tools and...
Reading time: 3 minutes
A fully-functioning, perfect CRM is hard to obtain, and once a team accomplishes this glory, it can be hard to encourage more change or even continuous updates. To begin, finding someone with the wits and experience to overhaul your CRM can be costly, time-consuming, and daunting. Even once you find your CRM guru, it’s challenging...
Reading time: 2 minutes
Oh, Chrome extensions – how we love them so. If America runs on Dunkin, then Salesforce Admins run on Chrome extensions. They give you more wings than Red Bull. They’re approved by the Most Interesting Man in the World (no, not really). Unfortunately, they can’t create enough cliches to keep you laughing through my introduction. So, yeah....
Reading time: 2 minutes
Delivering on a comprehensive patient experience requires the Healthcare industry to focus on future technology adoption. The cost of deploying core, necessary technology (such as EMR or EHR) can take years for purposeful adoption and use. Institutions should look for a solution that can engage patients on an end-to-end health experience, provide intelligent care collaboration,...
Reading time: 4 minutes
A recent article published by Fierce Health discusses how Providers are struggling to provide a consumer-centric approach to care. In a study published by Kaufman Hall, only 8% of provider institutions are ahead of the curve from an innovation perspective as it relates to consumerism. With the increased focus on patient centricity in healthcare, this is...